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2018 Market Analysis & Industry Outlook: Apartment Rental

Overview: the U.S. Apartment Rental Industry

This section provides answers to key questions about the industry:

  1. What is the total market size (industry revenue)?
  2. What is the industry outlook?
  3. Market Analysis: Is the market growing or declining, and how quickly?
  4. Are long-term forecasts positive or negative?
  5. What is the average company size in the industry?
  6. How many companies are in the industry?

Market Size & Industry Statistics

The total U.S. industry market size for Apartment Rental: Industry statistics cover all companies in the United States, both public and private, ranging in size from small businesses to market leaders. In addition to revenue, the industry market analysis shows information on employees, companies, and average firm size.

Investors, banks, and business executives use growth rates and industry trends to understand the market outlook and opportunity.

market size 2018
Charts and graphs can be copied to Microsoft Word and Powerpoint presentations.

Statistics 2012        2013        2014        2015        2016        2017
Market Size
(Total Sales/Revenue)

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Total Firms
Total Employees
Average Revenue Per Firm
Average Employees Per Firm
Statistics Source: U.S. Census, AnythingResearch Market Analysis

Market Forecast

Market forecasts show the long term industry outlook and future growth trends. The following five-year demand forecast projects both short-term and long-term trends.

market forecast

Forecast / Industry Outlook 2017 2018 2019 2020 2021 2022
Market Forecast ($ millions)
Projected Industry Growth Rate (%)
Source: AnythingResearch Economic Analysis

Product & Services Breakdown

Research products and services in the Apartment Rental industry generating sales. Note that products are broken into categories with different levels of classification.

Product DescriptionNumber of Companies Sales ($ millions) Percent of Total Sales

Industry Total

Interest Income

Net Gains (Losses) From Sales Of Real Estate Property Owned By This Establishment For Investment, Rent, Or Lease

Other Investment Income - Net

Rental Of Residential Space In Buildings Or Other Facilities For Principal Use

Rental Of Residential Space In Houses For Principal Use

Rental Of Residential Space In Apartments For Principal Use

Rental Of Other Residential Space For Principal Use

Rental Of Office And Professional Space

Rental Of Commercial Space

Rental Of Retail Space In Shopping Malls

Rental Of Retail Space In Free-Standing Locations

Rental Of Other Commercial Space

Property Management Services

Residential Building Property Management

Construction Services

Other Services

U.S. Geographic Distribution: Revenue Statistics by State

Market Size by State ($ millions) indicates how the industry's competition is distributed throughout the country. State-level information can identify areas with higher and lower industry market share than average.

U.S. map by state

Income Statement (Average Financial Metrics)

Financial metrics provide a snapshot view of a benchmark "average" company. Key business metrics show revenue and operating costs. The data collected covers both public and private companies.

Industry AveragePercent of Sales
(Industry Benchmark)
Total Revenue

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Operating Revenue
Cost of Goods Sold
Gross Profit

Operating Expenses
Pension, profit sharing plans, stock, annuity
Rent paid on business property
Charitable Contributions
Domestic production activities deduction
Compensation of officers
Salaries and wages
Employee benefit programs
Taxes and Licenses
Bad Debts
Other Operating Expenses
Total Operating Expenses
Operating Income
Non-Operating Income
EBIT (Earnings Before Interest and Taxes)
Interest Expense
Earnings Before Taxes
Income Tax
Net Profit
Source: AnythingResearch Analysis of U.S. federal statistics

Financial Ratio Analysis

Financial ratio information can be used to benchmark how a Apartment Rental company compares to its peers. Accounting statistics are calculated from the industry-average for income statements and balance sheets.

Profitability & Valuation RatiosIndustry Average
Company valuation can be measured based on the firm's own performance, as well as in comparison against its industry competitors. These metrics show how the average company in the Apartment Rental industry is performing.
Profit Margin
Gross Profit Margin, Operating Profit Margin, and Net Profit Margin. Show company earnings relative to revenues.
Return on Equity (ROE)
Return on Equity (ROE) is net income as a percentage of shareholders' equity. Shareholders' Equity is defined as the company's total assets minus total liabilities. ROE shows how much profits a company generates with the money shareholders invested (or with retained earnings).
Return on Assets (ROA)
Return on Assets (ROA) is net income relative to total assets. The market research on Apartment Rental measures how efficiently the company leverages its assets to generate profit. ROA is calculated as Net Income divided by Total Assets.

Liquidity RatiosIndustry Average
Bankers and suppliers use liquidity to determine creditworthiness and identify potential threats to a company's financial viability.
Current Ratio
Measures a firm's ability to pay its debts over the next 12 months.
Quick Ratio (Acid Test)
Calculates liquid assets relative to liabilities, excluding inventories.

Efficiency Ratios - Key Performance IndicatorsIndustry Average
Measure how quickly products and services sell, and effectively collections policies are implemented.
Receivables Turnover Ratio
If this number is low in your business when compared to the industry average in the research report, it may mean your payment terms are too lenient or that you are not doing a good enough job on collections.
Average Collection Period
Based on the Receivables Turnover, this estimates the collection period in days. Calculated as 365 divided by the Receivables Turnover
Inventory Turnover
A low turnover rate may point to overstocking, obsolescence, or deficiencies in the product line or marketing effort.
Fixed-Asset Turnover
Generally, higher is better, since it indicates the business has less money tied up in fixed assets for each dollar of sales revenue.

Compensation & Salary Surveys for Employees

Compensation statistics provides an accurate assessment of industry-specific jobs and national salary averages. This information can be used to identify which positions are most common, and high, low, and average annual wages.

TitlePercent of WorkforceBottom Quartile Average (Median) SalaryUpper Quartile
Management Occupations 12%

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Chief Executives0%
General and Operations Managers2%
Other Management Occupations 9%
Property, Real Estate, and Community Association Managers 9%
Property, Real Estate, and Community Association Managers 9%
Building and Grounds Cleaning and Maintenance Occupations 13%
Building Cleaning and Pest Control Workers 10%
Building Cleaning Workers 10%
Janitors and Cleaners, Except Maids and Housekeeping Cleaners 8%
Sales and Related Occupations 18%
Retail Sales Workers 11%
Counter and Rental Clerks and Parts Salespersons 10%
Counter and Rental Clerks 10%
Other Sales and Related Workers 6%
Real Estate Brokers and Sales Agents 6%
Real Estate Sales Agents 5%
Office and Administrative Support Occupations 17%
Other Office and Administrative Support Workers 6%
Office Clerks, General 6%
Office Clerks, General 6%
Installation, Maintenance, and Repair Occupations 25%
Other Installation, Maintenance, and Repair Occupations 23%
Maintenance and Repair Workers, General 23%
Maintenance and Repair Workers, General 23%
Source: Bureau of Labor Statistics

Apartment Rental Industry Market Share [PREMIUM]

Largest companies in the industry and related industries, with private company revenue estimates.

CompanyAddressRevenue Estimate

Innovation News

  • Morgan Management trademarks "MORGAN COMMUNITIES" - real estate rental services; residential single family, condominium, apartment, and multifamily real estate rental services; real estate services - 02/10/2018
  • Anyone Home trademarks "ANYONE HOME" - Operation of telephone call centers for others - 01/12/2018
  • Nomad Temporary Housing trademarks "NOMAD DIRECT" - Providing a web hosting platform for Temporary Housing Rentals - 11/24/2017
  • Benjamins Desk raises $5 million in funding. - 10/31/2017
  • BSR Trust Management raises $60 million in funding. - 06/06/2017
  • Allen Harrison Multifamily Fund II raises $30 million in funding. - 04/05/2017
  • Dryject patents Poppet Valve - 01/26/2017
  • Centerpoint Zimmer patents Point-in-time Requirement Tracking Methods And Apparatus - 12/26/2013

  • Top Innovators

    CompanyInnovation Score
    Centerpoint Zimmer15
    Avalonbay Communities

    Additional companies, details and innovation scoring in the full report.

    Latest Industry News

    • 10 Rentals For Under $2K In Brooklyn - BROOKLYN, NEW YORK - It's not easy to find a cheap place to live alone in Brooklyn, so Patch is rounding up a slew of one-bedroom rentals in the borough that go for $2,000 or less per month. Check out these 10 apartments from that might make ... (01/10/2018)
    • New £50m apartment complex tops out - The development in Pershore Street, which will be called The Forum, will contain 333 apartments to rent only. Coun Peter Griffiths, Birmingham City Council's cabinet member for housing, laid the final piece of roof felt at the £50 million scheme. (01/10/2018)
    • Don't own or rent any apartment in Paris: Mallika Sherawat - Mumbai, Jan 10 : Actress Mallika Sherawat has debunked rumours about being thrown out from her flat in Paris for failing to pay rent and says that she does not own an apartment nor has rented one. "I have said it before and I am saying it again, I do not ... (01/10/2018)
    • Supreme Court takes on privacy rights of unauthorized rental car drivers - She noted that even though Byrd's name was not on the rental agreement, his friend ... for instance, "houses, apartments, sublets, summer cabins," all of which are governed by "understandings" and "leases." Thinking out loud, Breyer tested several ... (01/10/2018)
    • It’s cheaper to buy than rent in Tampa Bayhotma - Someone earning the average wage in Pasco would spend 45.2 percent of income on rent for a three-bedroom apartment but just 32.5 percent to buy the median-priced house, ATTOM Data solutions found in analyzing rent and wage data from the U.S. Department of ... (01/10/2018)
    • Canadian firm buys third SA apartment complex in two months - Western Wealth Capital, a Vancouver-based real estate investment company, has purchased its third apartment property in San Antonio ... Our precise sweet spot is multifamily rental properties that require only prudent capital investment and operational ... (01/10/2018)
    • Builders dialing back apartment starts across the country - "The cycle for apartments is leveling off," said Robert Dietz, chief economist with the National Association of Homebuilders. "Rental vacancy rates are rising and rent increases are slowing. Nationwide, about 360,000 multi-family housing starts were ... (01/10/2018)
    • Detroit apartment comparisons: What $1,250 rents right now - This flat is near Midtown, Corktown, and Wayne State. Over in Indian Village right off of Jefferson, this recently remodeled two bedroom unit is up for rent. This apartment has hardwood floors, a new kitchen, and a gated parking space included. It’s ... (01/10/2018)
    • Bollywood star evicted from Paris flat over unpaid rent - The couple began renting the apartment in the pricey 16th district on January 1, 2017, for a monthly sum of 6,054 euros. But according to the owner they never paid the rent, making only a single payment of 2,715 euros. At a hearing in a Paris court on ... (01/10/2018)
    • Low-rent Cass Corridor apartments shuttered - Detroit — A Cass Corridor apartment building that’s part of a mysterious multimillion-dollar property sale has been completely shuttered, highlighting the unknown fate of some of the low-income residents on a street headed for a major overhaul. (01/09/2018)

    Government Contracts

    In 2016, the federal government spent a total of $33,112,494 on Apartment Rental. It has awarded 704 contracts to 87 companies, with an average value of $380,603 per company.   

    Top government vendors:

    CompanyFederal ContractsTotal Award Amount

    Growth Opportunities / Competitive Threats

    Companies in other industries may also sell similar products. Since there is an overlap in the customer base, there may be an opportunity for companies in Apartment Rental to sell additional products/services offered by these adjacent industries. Alternatively, these industries may identify further products in this industry to target. Products most at risk are those with the highest profit margins and lowest barriers to entry.

    The following industries are competing channels for sales of similar products/services.

    Rental Of Office And Professional Space
    Competing IndustrySales Relative to Apartment RentalOpportunity/Threat
    Commercial Leasing
    Real Estate Property Managers Competing industry

    Sales from other industries of Rental Of Office And Professional Space are less than those from Apartment Rental. This may mean that other channels are a competitive risk of increasing their Rental Of Office And Professional Space sales, taking market share from this industry.
    Rental Of Office And Professional Space Product Sales Report

    Rental Of Commercial Space
    Competing IndustrySales Relative to Apartment RentalOpportunity/Threat
    Commercial Leasing
    Lessors of Mobile Homes, Lots & Other Real Estate Property Competing industry
    Real Estate Property Managers Competing industry
    Nonresidential Property Managers Competing industry

    Sales from other industries of Rental Of Commercial Space are less than those from Apartment Rental. This may mean that other channels are a competitive risk of increasing their Rental Of Commercial Space sales, taking market share from this industry.
    Rental Of Commercial Space Product Sales Report

    Residential Building Property Management
    Residential Building Property Management Product Sales Report

    Construction Services
    Construction Services Product Sales Report

    Real Estate Agent And Brokerage Services
    Real Estate Agent And Brokerage Services Product Sales Report

    Segments classified within this market research report

    This industry market research report includes companies whose primary business is any of the following:
    Houses rental or leasing, Single family house rental or leasing, Apartment building rental or leasing, Mobile (manufactured) home, on site, rental or leasing, Duplex houses (i.e., single family) rental or leasing, Dwelling rental or leasing, Residential building rental or leasing, Retirement hotel rental or leasing, Equity real estate investment trusts (REITs), primarily leasing residential buildings and dwellings, Real estate rental or leasing of residential building, Housing authorities operating residential buildings, Lessors of residential buildings and dwellings, Building, residential, Apartment rental or leasing, Cottage rental or leasing, apartment, Town house rental or leasing, Residential hotel rental or leasing, Apartment hotel rental or leasing, etc.

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