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2024 U.S. Industry Statistics & Market Forecast - Convention and Visitors Bureaus


Market Size & Industry Statistics

The total U.S. industry market size for Convention and Visitors Bureaus: Industry statistics cover all companies in the United States, both public and private, ranging in size from small businesses to market leaders. In addition to revenue, the industry market analysis shows information on employees, companies, and average firm size.

Investors, banks, and business executives use growth rates and industry trends to understand the market outlook and opportunity.

Charts and graphs can be copied to Microsoft Word and Powerpoint presentations.

Statistics        2019        2020        2021        2022        2023
Market Size
(Total Sales/Revenue)


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Total Firms
Total Employees
Average Revenue Per Firm
Average Employees Per Firm
Average Revenue Per Employee
Statistics Source: U.S. Census, AnythingResearch Analysis of Federal Data



Market Forecast

Market forecasts show the long term industry outlook and future growth trends. The following extended five-year forecast projects both short-term and long-term trends.





Forecast / Industry Outlook 2024 2025 2026 2027 2028
Market Forecast ($ millions)
Projected Industry Growth Rate (%)
Source: AnythingResearch Economic Analysis

Industry Insights

The Convention & Visitors Bureaus industry, commonly referred to as CVBs, is continuously evolving with the changing travel and tourism landscape. Key trends affecting the industry include:

1. Sustainable Tourism: Travelers are becoming increasingly environmentally and socially conscious. Therefore, CVBs are focusing on promoting sustainable tourism practices to ensure destinations are preserved, and local communities benefit from tourism.

2. Digitalization: The rise of technology and social media has impacted the way visitors research and book travel. CVBs are now utilizing digital marketing strategies to reach visitors and have a strong online presence.

3. Wellness Tourism: Travelers are prioritizing their health and wellness when choosing a destination. CVBs are promoting wellness activities, such as spas, yoga retreats, and outdoor activities, to attract visitors seeking a healthy and mindful vacation.

4. Increased Collaboration: CVBs are working closely with local governments, businesses, and residents to develop a collaborative approach to destination management. This partnership approach enhances the visitor experience and fosters sustainable tourism development.

5. Personalization: Travelers are seeking unique and personalized experiences. CVBs are tailoring their offerings to meet individual traveler preferences and interests, such as cultural heritage, culinary experiences, outdoor adventure, and arts and culture.

In summary, the CVBs industry is continuously responding to the changing needs and preferences of travelers by adopting innovative strategies that prioritize sustainable tourism practices, digitalization, wellness, collaboration, and personalization.



Product & Services Breakdown

Research products and services in the Convention and Visitors Bureaus industry generating sales. Note that products are broken into categories with different levels of classification.

Product DescriptionNumber of Companies Sales ($ millions) Percent of Total Sales

Industry Total

Convention Planning And Assistance Services

Visitor Information And Sightseeing Tour Services

Convention Support Services

Commissions And Fees For Reservation And Travel Services

All Other Receipts

All Other Operating Receipts



U.S. Geographic Distribution: Revenue Statistics by State

Market Size by State ($ millions) indicates how the industry's competition is distributed throughout the country. State-level information can identify areas with higher and lower industry market share than average.

U.S. map by state

Income Statement (Average Financial Metrics)

Financial metrics provide a snapshot view of a benchmark "average" company. Key business metrics show revenue and operating costs. The data collected covers both public and private companies.

Industry AveragePercent of Sales
(Industry Benchmark)
Total Revenue

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Operating Revenue
Cost of Goods Sold
Gross Profit

Operating Expenses
Pension, profit sharing plans, stock, annuity
Repairs
Rent paid on business property
Charitable Contributions
Depletion
Domestic production activities deduction
Advertising
Compensation of officers
Salaries and wages
Employee benefit programs
Taxes and Licenses
Bad Debts
Depreciation
Amortization
Other Operating Expenses
Total Operating Expenses
Operating Income
Non-Operating Income
EBIT (Earnings Before Interest and Taxes)
Interest Expense
Earnings Before Taxes
Income Tax
Net Profit
Net Income
 
Source: AnythingResearch Analysis of U.S. federal statistics




Financial Ratio Analysis

Financial ratio information can be used to benchmark how a Convention and Visitors Bureaus company compares to its peers. Accounting statistics are calculated from the industry-average for income statements and balance sheets.

Profitability & Valuation RatiosIndustry Average
Company valuation can be measured based on the firm's own performance, as well as in comparison against its industry competitors. These metrics show how the average company in the Convention and Visitors Bureaus industry is performing.
Profit Margin
Gross Profit Margin, Operating Profit Margin, and Net Profit Margin. Show company earnings relative to revenues.
Return on Equity (ROE)
Return on Equity (ROE) is net income as a percentage of shareholders' equity. Shareholders' Equity is defined as the company's total assets minus total liabilities. ROE shows how much profits a company generates with the money shareholders invested (or with retained earnings).
Return on Assets (ROA)
Return on Assets (ROA) is net income relative to total assets. The market research on Convention and Visitors Bureaus measures how efficiently the company leverages its assets to generate profit. ROA is calculated as Net Income divided by Total Assets.


Liquidity RatiosIndustry Average
Bankers and suppliers use liquidity to determine creditworthiness and identify potential threats to a company's financial viability.
Current Ratio
Measures a firm's ability to pay its debts over the next 12 months.
Quick Ratio (Acid Test)
Calculates liquid assets relative to liabilities, excluding inventories.


Efficiency Ratios - Key Performance IndicatorsIndustry Average
Measure how quickly products and services sell, and effectively collections policies are implemented.
Receivables Turnover Ratio
If this number is low in your business when compared to the industry average in the research report, it may mean your payment terms are too lenient or that you are not doing a good enough job on collections.
Average Collection Period
Based on the Receivables Turnover, this estimates the collection period in days. Calculated as 365 divided by the Receivables Turnover
Inventory Turnover
A low turnover rate may point to overstocking, obsolescence, or deficiencies in the product line or marketing effort.
Fixed-Asset Turnover
Generally, higher is better, since it indicates the business has less money tied up in fixed assets for each dollar of sales revenue.



Compensation & Salary Surveys for Employees

Compensation statistics provides an accurate assessment of industry-specific jobs and national salary averages. This information can be used to identify which positions are most common, and high, low, and average annual wages.

TitlePercent of WorkforceBottom Quartile Average (Median) SalaryUpper Quartile
Management Occupations 11%

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Top Executives 5%
Chief Executives0%
General and Operations Managers 5%
General and Operations Managers5%
Business and Financial Operations Occupations 9%
Business Operations Specialists 7%
Computer and Mathematical Occupations 5%
Personal Care and Service Occupations 6%
Sales and Related Occupations 33%
Sales Representatives, Services 29%
Travel Agents 24%
Travel Agents 24%
Office and Administrative Support Occupations 29%
Information and Record Clerks 19%
Customer Service Representatives 8%
Customer Service Representatives 8%
Reservation and Transportation Ticket Agents and Travel Clerks 10%
Reservation and Transportation Ticket Agents and Travel Clerks 10%
Source: Bureau of Labor Statistics


Convention and Visitors Bureaus Competitor Landscape & Key Companies [PREMIUM]

The most influential companies in the Convention and Visitors Bureaus industry and adjacent industries either have large market share or are developing new business models and methods that could disrupt the status quo. We look at leading and emerging companies in the Convention and Visitors Bureaus industry and adjacent sectors:

Market Leaders:
Direct Competitors

Companies with the largest market share, focused in this industry
Market leaders:
Diversified Competitors

Largest companies that have diversified operations in this and other industries
Innovators:
Direct Competitors

Innovative, Emerging, and Disruptive Companies that may influence the future direction of the industry.
Innovators:
Diversified Competitors

Innovators and Disruptors in adjacent industries that may also affect the Convention and Visitors Bureaus industry.
Source:
IncFact


Recent Federal Contracts for Convention and Visitors Bureaus

  • Feb 02, 2024: MAINE TURNPIKE AUTHORITY (Portland, ME) awarded $1,909




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