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2018 Market Analysis & Industry Outlook: Household Appliances & Consumer Electronics Merchant Wholesalers

Overview of the U.S. Household Appliances & Consumer Electronics Merchant Wholesalers Industry

This section provides answers to key questions about the industry:
  1. What is the total market size (industry revenue)?
  2. What is the industry outlook?
  3. Market Analysis: Is the market growing or declining, and how quickly?
  4. Are long-term forecasts positive or negative?
  5. What is the average company size in the industry?
  6. How many companies are in the industry?

Market Size & Industry Statistics

The total U.S. industry market size for Household Appliances & Consumer Electronics Merchant Wholesalers: Industry statistics cover all companies in the United States, both public and private, ranging in size from small businesses to market leaders. In addition to revenue, the industry market analysis shows information on employees, companies, and average firm size.

Investors, banks, and business executives use growth rates and industry trends to understand the market outlook and opportunity.

market size 2018
Charts and graphs can be copied to Microsoft Word and Powerpoint presentations.

Statistics 2012        2013        2014        2015        2016        2017
Market Size
(Total Sales/Revenue)

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Total Firms
Total Employees
Average Revenue Per Firm
Average Employees Per Firm
Statistics Source: U.S. Census, AnythingResearch Market Analysis

Market Forecast[PREMIUM]

Market forecasts show the long term industry outlook and future growth trends. The following five-year demand forecast projects both short-term and long-term trends.

market forecast

Forecast / Industry Outlook 2017 2018 2019 2020 2021 2022
Market Forecast ($ millions)
Projected Industry Growth Rate (%)
Source: AnythingResearch Economic Analysis

Product & Services Breakdown

Research products and services in the Household Appliances & Consumer Electronics Merchant Wholesalers industry generating sales. Note that products are broken into categories with different levels of classification.

Product DescriptionNumber of Companies Sales ($ millions) Percent of Total Sales

Industry Total

Photographic Equipment And Supplies

New Computer Equipment

Electrical Apparatus And Equipment

Electric Motors And Generators, Including Motor-Generator Sets, Excluding Parts And Supplies

Interior Wiring, Excluding Conduit

Other Electrical Apparatus And Equipment, Including Alarm Systems, Fuses, And Lightning Rods

Electric And Gas Household Appliances, Excluding Plumbing


Audio Equipment, Including Radios, Stereos, CD Players, And Speakers

DVD Players, Vcrs, And Video Cameras

Electric Household Ranges And Ovens

Household Refrigerators And Freezers

Electric And Gas Household Washing Machines And Dryers

Household Vacuum Cleaners And Sewing Machines

Other Small Electric Household Appliances

Car Stereos, Tape Players, And CD Players

Gas Household Ranges And Ovens


Electronic Parts And Equipment, Excluding Communications Equipment

Other Electronic Parts And Equipment

Communications Equipment And Supplies

Telephones, Including Wireless Phones

Other Communications Equipment

Forced-Air Heating And Air-Conditioning Equipment And Supplies

Service Receipts And Labor Charges, Including Installed Parts

Parts Installed In Repair Work

Receipts For Service Contracts

Miscellaneous Commodities

U.S. Geographic Distribution: Revenue Statistics by State

Market Size by State ($ millions) indicates how the industry's competition is distributed throughout the country. State-level information can identify areas with higher and lower industry market share than average.

U.S. map of Household Appliances & Consumer Electronics Merchant Wholesalers by state

Income Statement (Average Financial Metrics)

Financial metrics provide a snapshot view of a benchmark "average" company. Key business metrics show revenue and operating costs. The data collected covers both public and private companies.

Industry AveragePercent of Sales
(Industry Benchmark)
Total Revenue

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Operating Revenue
Cost of Goods Sold
Gross Profit

Operating Expenses
Pension, profit sharing plans, stock, annuity
Rent paid on business property
Charitable Contributions
Domestic production activities deduction
Compensation of officers
Salaries and wages
Employee benefit programs
Taxes and Licenses
Bad Debts
Other Operating Expenses
Total Operating Expenses
Operating Income
Non-Operating Income
EBIT (Earnings Before Interest and Taxes)
Interest Expense
Earnings Before Taxes
Income Tax
Net Profit
Source: AnythingResearch Analysis of U.S. federal statistics

Financial Ratio Analysis

Financial ratio information can be used to benchmark how a Household Appliances & Consumer Electronics Merchant Wholesalers company compares to its peers. Accounting statistics are calculated from the industry-average for income statements and balance sheets.

Profitability & Valuation RatiosIndustry Average
Company valuation can be measured based on the firm's own performance, as well as in comparison against its industry competitors. These metrics show how the average company in the Household Appliances & Consumer Electronics Merchant Wholesalers industry is performing.
Profit Margin
Gross Profit Margin, Operating Profit Margin, and Net Profit Margin. Show company earnings relative to revenues.
Return on Equity (ROE)
Return on Equity (ROE) is net income as a percentage of shareholders' equity. Shareholders' Equity is defined as the company's total assets minus total liabilities. ROE shows how much profits a company generates with the money shareholders invested (or with retained earnings).
Return on Assets (ROA)
Return on Assets (ROA) is net income relative to total assets. The market research on Household Appliances & Consumer Electronics Merchant Wholesalers measures how efficiently the company leverages its assets to generate profit. ROA is calculated as Net Income divided by Total Assets.

Liquidity RatiosIndustry Average
Bankers and suppliers use liquidity to determine creditworthiness and identify potential threats to a company's financial viability.
Current Ratio
Measures a firm's ability to pay its debts over the next 12 months.
Quick Ratio (Acid Test)
Calculates liquid assets relative to liabilities, excluding inventories.

Efficiency Ratios - Key Performance IndicatorsIndustry Average
Measure how quickly products and services sell, and effectively collections policies are implemented.
Receivables Turnover Ratio
If this number is low in your business when compared to the industry average in the research report, it may mean your payment terms are too lenient or that you are not doing a good enough job on collections.
Average Collection Period
Based on the Receivables Turnover, this estimates the collection period in days. Calculated as 365 divided by the Receivables Turnover
Inventory Turnover
A low turnover rate may point to overstocking, obsolescence, or deficiencies in the product line or marketing effort.
Fixed-Asset Turnover
Generally, higher is better, since it indicates the business has less money tied up in fixed assets for each dollar of sales revenue.

Compensation & Salary Surveys for Employees

Compensation statistics provides an accurate assessment of industry-specific jobs and national salary averages. This information can be used to identify which positions are most common, and high, low, and average annual wages.

TitlePercent of WorkforceBottom Quartile Average (Median) SalaryUpper Quartile
Management Occupations 9%

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Chief Executives0%
General and Operations Managers4%
Business and Financial Operations Occupations 7%
Business Operations Specialists 5%
Computer and Mathematical Occupations 5%
Computer Occupations 5%
Sales and Related Occupations 29%
Sales Representatives, Wholesale and Manufacturing 22%
Sales Representatives, Wholesale and Manufacturing 22%
Sales Representatives, Wholesale and Manufacturing, Technical and Scientific Products 5%
Sales Representatives, Wholesale and Manufacturing, Except Technical and Scientific Products 17%
Office and Administrative Support Occupations 24%
Information and Record Clerks 6%
Material Recording, Scheduling, Dispatching, and Distributing Workers 7%
Installation, Maintenance, and Repair Occupations 7%
Transportation and Material Moving Occupations 9%
Material Moving Workers 5%
Source: Bureau of Labor Statistics

Household Appliances & Consumer Electronics Merchant Wholesalers Industry Market Share [PREMIUM]

Largest companies in the industry and related industries, with private company revenue estimates.

CompanyAddressRevenue Estimate

Innovation News

  • Brentwood Appliances trademarks "BRENTWOOD" - Consumer electric products - 01/06/2018
  • trademarks "FSP USA" - Fall protection equipment for fall restraint and fall arrest - 10/11/2016
  • Bullet Motorsports trademarks "BULLET MOTORSPORTS" - Providing sales and lease leads for others in the field of classic, collector and vintage automobiles, automobiles and motorcycles; Advertising services - 10/07/2016

  • Top Innovators

    CompanyInnovation Score
    Outside Box2
    Admiral Video

    Additional companies, details and innovation scoring in the full report.

    Latest Industry News

    • Capitalism’s Failure of the Flesh - Yet we insist on remaining mentally epoxied to electronic appliances, as the oceans of our technology ... thus turn the tide against the love-bereft forces responsible for the wholesale destruction of both landscape and soulscape. (12/08/2017)
    • QOTD: How Can I Get You Into a Chinese Car Today? - What will these vehicles need to be to interest the average consumer, to get them to overcome an inherent bias of purchasing a whole car from a country that supplies probably 70 percent of their household appliances? Price, styling, reliability ... (11/15/2017)
    • Startups Start Here - TechCrunch Disrupt is the world’s leading authority in debuting revolutionary startups, introducing game-changing technologies and discussing what’s top of mind for the tech industry’s key innovators. Disrupt gathers the best and brightest ... (10/27/2016)
    • Daily Life - Join today and you can easily save your favourite articles, join in the conversation and comment, plus select which news your want direct to your inbox. Join today and you can easily save your favourite articles, join in the conversation and comment, plus ... (08/22/2016)
    • Internet of Things, you have even worse security problems - "A thing is probably something that you're going to want to set and forget, but this thing can communicate ... Just as we have standards for electrical appliances, to help make sure we don't fry our faces before breakfast, we need some sort of label ... (08/21/2015)
    • My slow motion journey to truly awful internet - So in the third week of February I called them up. Internet plus Fetch TV? No problem. Wrong. Our new home is a small townhouse, one of those developments one sees all over in gentrifying neighbourhoods. Basically, one old house has been bulldozed and four ... (03/18/2015)
    • HP Gives Carriers IoT Management Smarts - and smart utilities beyond electrical generation and into applications such as intelligent appliances and water and gas, Edlund says. "We intend to use this exact same platform to bring more industry verticals on top of this," he says. "You can cert extend ... (02/25/2015)
    • Public Sector Has Some of Oldest Workers Set to Retire - “We don’t have the number of people needed ready.” Along with retiree pension obligations, of most concern for Carty and others is the huge loss of institutional knowledge set to take place when these workers leave. To make matters worse, Carty notes ... (08/26/2013)
    • The 50 greatest British inventions - In 1772 he published a description of how to make carbonated water and just a few years later Johann Schweppe set ... television programme about Aids in Africa that said one way to stop its spread was for people to hear educational information on the radio. (01/08/2013)

    Government Contracts

    In 2016, the federal government spent a total of $10,338,669 on Household Appliances & Consumer Electronics Merchant Wholesalers. It has awarded 516 contracts to 137 companies, with an average value of $75,465 per company.   

    Top government vendors:

    CompanyFederal ContractsTotal Award Amount

    Growth Opportunities / Competitive Threats

    Companies in other industries may also sell similar products. Since there is an overlap in the customer base, there may be an opportunity for companies in Household Appliances & Consumer Electronics Merchant Wholesalers to sell additional products/services offered by these adjacent industries. Alternatively, these industries may identify further products in this industry to target. Products most at risk are those with the highest profit margins and lowest barriers to entry.

    The following industries are competing channels for sales of similar products/services.

    Electric Household Appliances
    Competing IndustrySales Relative to Household Appliances & Consumer Electronics Merchant WholesalersOpportunity/Threat

    Sales from other industries of Electric Household Appliances are less than those from Household Appliances & Consumer Electronics Merchant Wholesalers. This may mean that other channels are a competitive risk of increasing their Electric Household Appliances sales, taking market share from this industry.
    Electric Household Appliances Product Sales Report

    Electronic Parts And Equipment
    Competing IndustrySales Relative to Household Appliances & Consumer Electronics Merchant WholesalersOpportunity/Threat
    Electrical Equipment & Wiring Supplies Merchant Wholesalers Competing industry
    Computer & Computer Peripheral Equipment & Software Merchant Wholesalers Competing industry
    Hardware Merchant Wholesalers Competing industry
    Automobile Supplies & New Parts Merchant Wholesalers Competing industry
    Industrial Machinery & Equipment Merchant Wholesalers Competing industry

    Sales from other industries of Electronic Parts And Equipment are less than those from Household Appliances & Consumer Electronics Merchant Wholesalers. This may mean that other channels are a competitive risk of increasing their Electronic Parts And Equipment sales, taking market share from this industry.
    Electronic Parts And Equipment Product Sales Report

    New Computer Equipment
    New Computer Equipment Product Sales Report

    Computer Printers
    Computer Printers Product Sales Report

    Electrical Apparatus And Equipment
    Electrical Apparatus And Equipment Product Sales Report

    Miscellaneous Commodities
    Miscellaneous Commodities Product Sales Report

    Office Equipment, Excluding Computers
    Office Equipment, Excluding Computers Product Sales Report

    Service Receipts And Labor Charges
    Service Receipts And Labor Charges Product Sales Report

    Plumbing And Hydronic Heating Equipment
    Plumbing And Hydronic Heating Equipment Product Sales Report

    Labor Charges For Repair Work
    Labor Charges For Repair Work Product Sales Report

    Segments classified within this market research report

    This industry market research report includes companies whose primary business is any of the following:
    Air-conditioners, room, merchant wholesalers, Answering machines, telephone, Dryer, clothes, Smoke detectors, household-type, Ranges, gas and electric, Television sets merchant wholesalers, Toothbrushes, electric, Cooking equipment, Consumer electronics merchant wholesalers, Tape players and recorders, Video cameras, Appliances, household-type (except water heaters, heating stoves (i.e., noncooking)), Dishwashers, Automotive radios merchant wholesalers, Ovens, Blankets, Toasters, Stereo equipment merchant wholesalers, Garbage disposal units, Curling irons, Humidifiers and dehumidifiers, portable, Stoves, cooking, Heaters, portable electric, Room air-conditioners merchant wholesalers, Household-type laundry equipment (e.g., dryers, washers) merchant wholesalers, Kitchen appliances, Household-type appliances (except water heaters, Laundry machinery and equipment, household-type (e.g., washers), Radios, Refrigerators, Clothes dryer, Freezers, Electric blankets merchant wholesalers, Sewing machines, Telephone answering machines merchant wholesalers, Housewares, Dryers, hair, Recorders (e.g., tape, video), Razors, Hair dryers merchant wholesalers, Fans, Vacuum cleaners, Audio equipment, etc.

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