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2018 Market Analysis & Industry Outlook: Online (Internet) Auctions

Overview: the U.S. Online (Internet) Auctions Industry

This section provides answers to key questions about the industry:

  1. What is the total market size (industry revenue)?
  2. What is the industry outlook?
  3. Market Analysis: Is the market growing or declining, and how quickly?
  4. Are long-term forecasts positive or negative?
  5. What is the average company size in the industry?
  6. How many companies are in the industry?

Market Size & Industry Statistics

The total U.S. industry market size for Online (Internet) Auctions: Industry statistics cover all companies in the United States, both public and private, ranging in size from small businesses to market leaders. In addition to revenue, the industry market analysis shows information on employees, companies, and average firm size.

Investors, banks, and business executives use growth rates and industry trends to understand the market outlook and opportunity.

market size 2018
Charts and graphs can be copied to Microsoft Word and Powerpoint presentations.

Statistics 2012        2013        2014        2015        2016        2017
Market Size
(Total Sales/Revenue)

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Total Firms
Total Employees
Average Revenue Per Firm
Average Employees Per Firm
Statistics Source: U.S. Census, AnythingResearch Market Analysis

Market Forecast

Market forecasts show the long term industry outlook and future growth trends. The following five-year demand forecast projects both short-term and long-term trends.

market forecast

Forecast / Industry Outlook 2017 2018 2019 2020 2021 2022
Market Forecast ($ millions)
Projected Industry Growth Rate (%)
Source: AnythingResearch Economic Analysis

Product & Services Breakdown

Research products and services in the Online (Internet) Auctions industry generating sales. Note that products are broken into categories with different levels of classification.

Product DescriptionNumber of Companies Sales ($ millions) Percent of Total Sales

Industry Total

U.S. Geographic Distribution: Revenue Statistics by State

Market Size by State ($ millions) indicates how the industry's competition is distributed throughout the country. State-level information can identify areas with higher and lower industry market share than average.

U.S. map by state

Income Statement (Average Financial Metrics)

Financial metrics provide a snapshot view of a benchmark "average" company. Key business metrics show revenue and operating costs. The data collected covers both public and private companies.

Industry AveragePercent of Sales
(Industry Benchmark)
Total Revenue

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Operating Revenue
Cost of Goods Sold
Gross Profit

Operating Expenses
Pension, profit sharing plans, stock, annuity
Rent paid on business property
Charitable Contributions
Domestic production activities deduction
Compensation of officers
Salaries and wages
Employee benefit programs
Taxes and Licenses
Bad Debts
Other Operating Expenses
Total Operating Expenses
Operating Income
Non-Operating Income
EBIT (Earnings Before Interest and Taxes)
Interest Expense
Earnings Before Taxes
Income Tax
Net Profit
Source: AnythingResearch Analysis of U.S. federal statistics

Financial Ratio Analysis

Financial ratio information can be used to benchmark how a Online (Internet) Auctions company compares to its peers. Accounting statistics are calculated from the industry-average for income statements and balance sheets.

Profitability & Valuation RatiosIndustry Average
Company valuation can be measured based on the firm's own performance, as well as in comparison against its industry competitors. These metrics show how the average company in the Online (Internet) Auctions industry is performing.
Profit Margin
Gross Profit Margin, Operating Profit Margin, and Net Profit Margin. Show company earnings relative to revenues.
Return on Equity (ROE)
Return on Equity (ROE) is net income as a percentage of shareholders' equity. Shareholders' Equity is defined as the company's total assets minus total liabilities. ROE shows how much profits a company generates with the money shareholders invested (or with retained earnings).
Return on Assets (ROA)
Return on Assets (ROA) is net income relative to total assets. The market research on Online (Internet) Auctions measures how efficiently the company leverages its assets to generate profit. ROA is calculated as Net Income divided by Total Assets.

Liquidity RatiosIndustry Average
Bankers and suppliers use liquidity to determine creditworthiness and identify potential threats to a company's financial viability.
Current Ratio
Measures a firm's ability to pay its debts over the next 12 months.
Quick Ratio (Acid Test)
Calculates liquid assets relative to liabilities, excluding inventories.

Efficiency Ratios - Key Performance IndicatorsIndustry Average
Measure how quickly products and services sell, and effectively collections policies are implemented.
Receivables Turnover Ratio
If this number is low in your business when compared to the industry average in the research report, it may mean your payment terms are too lenient or that you are not doing a good enough job on collections.
Average Collection Period
Based on the Receivables Turnover, this estimates the collection period in days. Calculated as 365 divided by the Receivables Turnover
Inventory Turnover
A low turnover rate may point to overstocking, obsolescence, or deficiencies in the product line or marketing effort.
Fixed-Asset Turnover
Generally, higher is better, since it indicates the business has less money tied up in fixed assets for each dollar of sales revenue.

Compensation & Salary Surveys for Employees

Compensation statistics provides an accurate assessment of industry-specific jobs and national salary averages. This information can be used to identify which positions are most common, and high, low, and average annual wages.

TitlePercent of WorkforceBottom Quartile Average (Median) SalaryUpper Quartile
Management Occupations 6%

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Chief Executives0%
General and Operations Managers2%
Business and Financial Operations Occupations 7%
Business Operations Specialists 6%
Computer and Mathematical Occupations 7%
Computer Occupations 6%
Sales and Related Occupations 12%
Retail Sales Workers 5%
Office and Administrative Support Occupations 46%
Information and Record Clerks 23%
Customer Service Representatives 14%
Customer Service Representatives 14%
Order Clerks 8%
Order Clerks 8%
Material Recording, Scheduling, Dispatching, and Distributing Workers 12%
Shipping, Receiving, and Traffic Clerks 7%
Shipping, Receiving, and Traffic Clerks 7%
Transportation and Material Moving Occupations 10%
Material Moving Workers 8%
Source: Bureau of Labor Statistics

Online (Internet) Auctions Industry Market Share [PREMIUM]

Largest companies in the industry and related industries, with private company revenue estimates.

CompanyAddressRevenue Estimate

Top Innovators

CompanyInnovation Score

Additional companies, details and innovation scoring in the full report.

Latest Industry News

  • Liquitex on paper by Tom Wesselmann (1931-2004) will headline Nye & Company auction, Jan. 31 - Mr. Nye added internet bidding will be provided by ... please visit The catalogue for the auction will be posted online, at, starting on Tuesday, January 16th. (01/10/2018)
  • Presidential Memorabilia Will Headline University Archives’ Internet-Only Auction on Jan. 17 - Westport, CT - Former United States presidents and their wives will take center stage in University Archives’ online-only auction of autographs, books and relics slated for Wednesday, January 17th, at 10:30 am Eastern time. Bidders can view all lots now ... (01/08/2018)
  • Technology, Globalization Reshape Auction Market in 2017 - Fenet observes how the Chinese market is the driving force in sales along with the Middle East and Russia, all enhanced by live-streaming of each auction and one-click online bidding that didn’t exist earlier this decade. The Internet has also allowed ... (01/07/2018)
  • The FCC Disqualified a Bunch of Rural Communities from Receiving Internet Funding After Big Telecom Said They Already Have Internet - The Federal Communications Commission is about to hold an auction used to dole out grants to companies to build internet in rural America ... verify how much of the area is actually able to get online. One local wireless ISP, Hillbilly Wireless, only ... (01/06/2018)
  • Luminist style landscape painting attributed to Jasper Cropsey (Am., 1823-1900) brings $38,400 at Woodshed Art Auctions - Cropsey (Am., 1823-1900), sold for $38,400 in Woodshed Art Auctions’ internet-only Private Collection Discoveries auction held December 28th. Online bidding was provided by and The untitled (Autumn Sunset ... (01/05/2018)
  • An Unfinished, 511-Foot Skyscraper Is Being Auctioned Off Online - Listed on Taobao, a Chinese eBay equivalent owned by Alibaba, this is no ordinary internet auction listing ... Why put such a pricey item online? “Online auctions help transparency in legal affairs because all information is there for all to see ... (01/04/2018)
  • CAL Cargo wins online auction for last Jade B747 freighter - Israeli-owned freighter carrier CAL Cargo Airlines has confirmed that it purchased an ex-Jade Boeing 747-400ERF on China’s Taobao online auction platform ... for the two ex-Jade jets, the auction won by SF Express. The internet bidding process for ... (12/27/2017)
  • Winchester rifle commands $7,000 in militaria auction - In the end, it went to an online bidder for $1,500 ... The object commanded $2,100 after lengthy competition between internet and floor bidders. In addition, the upcoming auctions at Cordier Auctions & Appraisals include: Mega 1,000+ lot Auction ... (12/27/2017)
  • Online auctions: the internet and the auctioneer - The art and auctions market is making waves online. Never has it been more important for global users to find auction houses through Barnebys’ leading online search service for fine art and antiques Barnebys have spoken to auctioneers from across the UK ... (03/13/2015)
  • Bid, Click, Cheers: A Look at the World of Online Wine Auctions - while others use a hybrid model of Internet-based and live auctions with online bidding. “The economy is getting better, and that’s why we’re seeing more people signing up,” Zech notes of the company’s growing base of 64,000 registered bidders.“ (11/03/2011)

Government Contracts

In 2016, the federal government spent a total of $1,421,891 on Online (Internet) Auctions. It has awarded 35 contracts to 4 companies, with an average value of $355,473 per company.   

Top government vendors:

CompanyFederal ContractsTotal Award Amount

Segments classified within this market research report

This industry market research report includes companies whose primary business is any of the following:
Electronic auctions, retail, Auctions, Internet retail, Internet auctions, etc.

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