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Liquor Stores Industry Analysis

Identify industry changes, evaluate the market size, market outlook, trends, key players, and growth opportunities.

Contents Standard Report Premium Report
Industry Overview & Outlook . .
- Market Size
(industry trends)
. .
- Market Forecast   .
- Products/Services Breakdown   .
- Revenue per State . .
$ Financial Metrics . .
$ Salary & Compensation Benchmarks . .
@ Key Companies   .
- Industry News & Innovators   .
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2018 Market Analysis & Industry Outlook: Liquor Stores

Overview: the U.S. Liquor Stores Industry

This section provides answers to key questions about the industry:

  1. What is the total market size (industry revenue)?
  2. What is the industry outlook?
  3. Market Analysis: Is the market growing or declining, and how quickly?
  4. Are long-term forecasts positive or negative?
  5. What is the average company size in the industry?
  6. How many companies are in the industry?

Market Size & Industry Statistics

The total U.S. industry market size for Liquor Stores: Industry statistics cover all companies in the United States, both public and private, ranging in size from small businesses to market leaders. In addition to revenue, the industry market analysis shows information on employees, companies, and average firm size.

Investors, banks, and business executives use growth rates and industry trends to understand the market outlook and opportunity.

market size 2018
Charts and graphs can be copied to Microsoft Word and Powerpoint presentations.

Statistics 2012        2013        2014        2015        2016        2017
Market Size
(Total Sales/Revenue)

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Total Firms
Total Employees
Average Revenue Per Firm
Average Employees Per Firm
Statistics Source: U.S. Census, AnythingResearch Market Analysis

Market Forecast

Market forecasts show the long term industry outlook and future growth trends. The following five-year demand forecast projects both short-term and long-term trends.

market forecast

Forecast / Industry Outlook 2017 2018 2019 2020 2021 2022
Market Forecast ($ millions)
Projected Industry Growth Rate (%)
Source: AnythingResearch Economic Analysis

Product & Services Breakdown

Research products and services in the Liquor Stores industry generating sales. Note that products are broken into categories with different levels of classification.

Product DescriptionNumber of Companies Sales ($ millions) Percent of Total Sales

Industry Total

Groceries & Other Food Items For Human Consumption Off The Premises

Dairy Products & Related Foods, Including Milk, Cheese, Butter, Yogurt, Eggs.

Candy, Prepackaged Cookies, & Snack Foods

Bottled, Canned, Or Packaged Soft Drinks & Other Nonalcoholic Beverages

All Other Groceries & Food Items

Alcoholic Beverages Served For Immediate Consumption

Packaged Liquor, Wine, & Beer

Distilled Spirits, Including Liquor, Brandy, & Liqueurs


Beer & Ale

Cigars, Cigarettes, Tobacco, & Smokers' Accessories, Excluding Sales From Vending Machines Operated By Others

Kitchenware & Home Furnishings


All Other Merchandise

Meals, Unpackaged Snacks, Sandwiches, Unpackaged Ice Cream & Yogurt, Bakery Items, Other Food Items & Nonalcoholic Beverages Prepared

All Other Meals & Snacks, Including Hot Coffee, Fountain Drinks & Prepared Sandwiches.

U.S. Geographic Distribution: Revenue Statistics by State

Market Size by State ($ millions) indicates how the industry's competition is distributed throughout the country. State-level information can identify areas with higher and lower industry market share than average.

U.S. map by state

Liquor Stores Industry Price Trends

Rise and fall in market prices are affectedd by supply, demand, and the cost of goods/services sold. Higher demand or COGS will put upward price pressure on prices. Higher competition among Liquor Stores companies will put a downward pressure on prices. The chart shows how prices are changing within the industry, month-to-month over the last three years.

example price index trendline

Income Statement (Average Financial Metrics)

Financial metrics provide a snapshot view of a benchmark "average" company. Key business metrics show revenue and operating costs. The data collected covers both public and private companies.

Industry AveragePercent of Sales
(Industry Benchmark)
Total Revenue

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Operating Revenue
Cost of Goods Sold
Gross Profit

Operating Expenses
Pension, profit sharing plans, stock, annuity
Rent paid on business property
Charitable Contributions
Domestic production activities deduction
Compensation of officers
Salaries and wages
Employee benefit programs
Taxes and Licenses
Bad Debts
Other Operating Expenses
Total Operating Expenses
Operating Income
Non-Operating Income
EBIT (Earnings Before Interest and Taxes)
Interest Expense
Earnings Before Taxes
Income Tax
Net Profit
Source: AnythingResearch Analysis of U.S. federal statistics

Financial Ratio Analysis

Financial ratio information can be used to benchmark how a Liquor Stores company compares to its peers. Accounting statistics are calculated from the industry-average for income statements and balance sheets.

Profitability & Valuation RatiosIndustry Average
Company valuation can be measured based on the firm's own performance, as well as in comparison against its industry competitors. These metrics show how the average company in the Liquor Stores industry is performing.
Profit Margin
Gross Profit Margin, Operating Profit Margin, and Net Profit Margin. Show company earnings relative to revenues.
Return on Equity (ROE)
Return on Equity (ROE) is net income as a percentage of shareholders' equity. Shareholders' Equity is defined as the company's total assets minus total liabilities. ROE shows how much profits a company generates with the money shareholders invested (or with retained earnings).
Return on Assets (ROA)
Return on Assets (ROA) is net income relative to total assets. The market research on Liquor Stores measures how efficiently the company leverages its assets to generate profit. ROA is calculated as Net Income divided by Total Assets.

Liquidity RatiosIndustry Average
Bankers and suppliers use liquidity to determine creditworthiness and identify potential threats to a company's financial viability.
Current Ratio
Measures a firm's ability to pay its debts over the next 12 months.
Quick Ratio (Acid Test)
Calculates liquid assets relative to liabilities, excluding inventories.

Efficiency Ratios - Key Performance IndicatorsIndustry Average
Measure how quickly products and services sell, and effectively collections policies are implemented.
Receivables Turnover Ratio
If this number is low in your business when compared to the industry average in the research report, it may mean your payment terms are too lenient or that you are not doing a good enough job on collections.
Average Collection Period
Based on the Receivables Turnover, this estimates the collection period in days. Calculated as 365 divided by the Receivables Turnover
Inventory Turnover
A low turnover rate may point to overstocking, obsolescence, or deficiencies in the product line or marketing effort.
Fixed-Asset Turnover
Generally, higher is better, since it indicates the business has less money tied up in fixed assets for each dollar of sales revenue.

Compensation & Salary Surveys for Employees

Compensation statistics provides an accurate assessment of industry-specific jobs and national salary averages. This information can be used to identify which positions are most common, and high, low, and average annual wages.

TitlePercent of WorkforceBottom Quartile Average (Median) SalaryUpper Quartile
Management Occupations 3%

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General and Operations Managers3%
Sales and Related Occupations 81%
Supervisors of Sales Workers 10%
First-Line Supervisors of Sales Workers 10%
First-Line Supervisors of Retail Sales Workers 10%
Retail Sales Workers 70%
Cashiers 51%
Cashiers 51%
Retail Salespersons 19%
Retail Salespersons 19%
Office and Administrative Support Occupations 12%
Material Recording, Scheduling, Dispatching, and Distributing Workers 9%
Stock Clerks and Order Fillers 8%
Stock Clerks and Order Fillers 8%
Source: Bureau of Labor Statistics

Liquor Stores Industry Market Share [PREMIUM]

Largest companies in the industry and related industries, with private company revenue estimates.

CompanyAddressRevenue Estimate

Innovation News

  • Connoisseur Encounters trademarks "THE WINE CELLAR OUTLET" - Retail store services featuring wine - 02/09/2018
  • Twin Peaks Winery trademarks "ROCK BLOCK SERIES" - Alcoholic beverages except beers - 02/03/2018
  • 67 Liquor Shop trademarks "67 CAVA RESERVA PRIVADA" - Sparkling white wines; Sparkling wines; Wines and sparkling wines - 11/17/2017
  • Club W raises $4 million in funding. - 08/23/2016
  • Wyatt's JV raises $3 million in funding. - 10/23/2014
  • Lakeside Spirits raises $3 million in funding. - 01/30/2014

  • Top Innovators

    CompanyInnovation Score
    Club W
    Beverages & More

    Additional companies, details and innovation scoring in the full report.

    Latest Industry News

    • MCSO: Two women steal liquor from store - SUMMERFIELD - Close to $800 worth of liquor was reported stolen from a Wal-Mart store by two women on Tuesday. Marion County Sheriff’s Office deputies were called to the store at 17961 S. U.S. 441 in Summerfield and were told that two females entered the ... (01/10/2018)
    • Let’s build liquor stores at a faster pace and save taxpayers money, Utah Republican says - When Utah opened its 45th liquor store in West Valley City last summer, it was the state’s first new retail outlet in seven years. The lull in new store construction — at a time of record liquor sales — may seem pennywise, but it has cost the state ... (01/10/2018)
    • Orange close to rejecting major changes to rules on liquor-store distance - Following vocal opposition from liquor-store owners, the Orange County Commission appeared to back down Tuesday night on a plan to allow liquor stores to be built closer together. But unanswered questions about “reciprocity” — what the distance rules ... (01/10/2018)
    • Armed robbery at liquor store near UCF injures 1: report - The incident occurred during an armed robbery at Shamrock Beverage & Liquors at 12046 Collegiate Way. WKMG said. Bystanders held the suspect until Orange County Sheriff’s Office deputies arrived, the TV station said. Read the full report here. (01/10/2018)
    • Independent liquor store owners cry foul over Orange County's proposed license change - Knightly Spirits co-owner Chris Knightly talks about a proposed change in the Orange County ordinance governing liquor licenses that he says would destroy their small business, located near SeaWorld Orlando, Friday, December 15, 2017. (Joe Burbank/Orlando ... (01/10/2018)
    • Lebanon Board OKs Rt. 12A Liquor Store - West Lebanon — Construction of a new state Liquor & Wine Outlet in West Lebanon is scheduled to begin this spring, after the city’s Planning Board voted unanimously on Monday to approve the project. The nearly 20,000-square-foot store will be built ... (01/10/2018)
    • Apollo Liquor Sold - half a century...a owned business is being sold to another family. liquor store owner switch-vo-4 lowerthird2line:apollo liquor under new ownership rochester, mn apollo liquor in rochester has been in the kolas family for more than fifty years. (01/10/2018)
    • Springs police ID victim fatally shot outside liquor store - COLORADO SPRINGS - The Colorado Springs Police Department has identified the 35-year-old who was fatally shot in Colorado Springs on Sunday. Shawnee Tapia suffered a gunshot wound outside a liquor store in the 3800 block of Astrozon Boulevard just before 8 ... (01/09/2018)
    • Howell council denies objection to liquor license transfer - HOWELL – The operator of the Spirits Unlimited liquor store in Aldrich Plaza, Route 9, will be able to continue use the business’s liquor license as the store is expanded. On Dec. 19, the Howell Township Council approved a place to place transfer ... (01/09/2018)

    Government Contracts

    In 2016, the federal government spent a total of $21,030 on Liquor Stores. It has awarded 2 contracts to 2 companies, with an average value of $10,515 per company.   

    Top government vendors:

    CompanyFederal ContractsTotal Award Amount

    Growth Opportunities / Competitive Threats

    Companies in other industries may also sell similar products. Since there is an overlap in the customer base, there may be an opportunity for companies in Liquor Stores to sell additional products/services offered by these adjacent industries. Alternatively, these industries may identify further products in this industry to target. Products most at risk are those with the highest profit margins and lowest barriers to entry.

    The following industries are competing channels for sales of similar products/services.

    Packaged Liquor, Wine, & Beer
    Competing IndustrySales Relative to Liquor StoresOpportunity/Threat
    Supermarkets & Grocery Stores Competing industry
    Gas Stations with Convenience Stores Competing industry
    Warehouse Clubs, Supercenters & Big Box Retail Competing industry
    Pharmacies & Drug Stores Competing industry

    Sales from other industries of Packaged Liquor, Wine, & Beer are less than those from Liquor Stores. This may mean that other channels are a competitive risk of increasing their Packaged Liquor, Wine, & Beer sales, taking market share from this industry.
    Packaged Liquor, Wine, & Beer Product Sales Report

    Distilled Spirits, Including Liquor, Brandy, & Liqueurs
    Competing IndustrySales Relative to Liquor StoresOpportunity/Threat
    Supermarkets & Grocery Stores Competing industry
    Warehouse Clubs, Supercenters & Big Box Retail Competing industry

    Sales from other industries of Distilled Spirits, Including Liquor, Brandy, & Liqueurs are less than those from Liquor Stores. This may mean that other channels are a competitive risk of increasing their Distilled Spirits, Including Liquor, Brandy, & Liqueurs sales, taking market share from this industry.
    Distilled Spirits, Including Liquor, Brandy, & Liqueurs Product Sales Report

    Wine Product Sales Report

    Beer & Ale
    Beer & Ale Product Sales Report

    Bottled, Canned, Or Packaged Soft Drinks
    Bottled, Canned, Or Packaged Soft Drinks Product Sales Report

    Drugs, Health Aids, Beauty Aids, Including Cosmetics
    Drugs, Health Aids, Beauty Aids, Including Cosmetics Product Sales Report

    Cosmetics, Including Face Cream, Make-Up, Perfumes & Colognes
    Cosmetics, Including Face Cream, Make-Up, Perfumes & Colognes Product Sales Report

    Candy Product Sales Report

    Alcoholic Beverages Served For Immediate Consumption
    Alcoholic Beverages Served For Immediate Consumption Product Sales Report

    Meals, Snacks And Beverages Prepared For Immediate Consumption
    Meals, Snacks And Beverages Prepared For Immediate Consumption Product Sales Report

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