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2025 U.S. Industry Statistics & Market Forecast - Florists
Market Size & Industry Statistics
The total U.S. industry market size for Florists:
Industry statistics cover all companies in the United States, both public and private, ranging in size from small businesses to market leaders.
In addition to revenue, the industry market analysis shows information on employees, companies, and average firm size.
Investors, banks, and business executives use growth rates and industry trends to understand the market outlook and opportunity.
| Statistics | 2020 2021 2022 2023 2024 | |
|---|---|---|
| Market Size (Total Sales/Revenue) |
Order at top of page | |
| Total Firms | ||
| Total Employees | ||
| Average Revenue Per Firm | ||
| Average Employees Per Firm | ||
| Average Revenue Per Employee | ||
Market Forecast
Market forecasts show the long term industry outlook and future growth trends. The following extended five-year forecast projects both short-term and long-term trends.
| Forecast / Industry Outlook | 2025 | 2026 | 2027 | 2028 | 2029 |
|---|---|---|---|---|---|
| Market Forecast ($ millions) | |||||
| Projected Industry Growth Rate (%) | |||||
Product & Services Breakdown
Research products and services in the Florists industry generating sales. Note that products are broken into categories with different levels of classification.| Product Description | Number of Companies | Sales ($ millions) | Percent of Total Sales |
|---|---|---|---|
Industry Total |
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Kitchenware & Home Furnishings |
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Decorative Accessories & Home Furnishings |
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Lawn, Garden, & Farm Equipment & Supplies |
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Cut Flowers -- Unarranged |
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Cut Flowers -- Arranged |
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Indoor Potted Plants -- Blooming |
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Indoor Potted Plants -- Nonblooming |
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All Other Merchandise |
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Artificial/Silk Flowers, Plants, & Trees |
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All Nonmerchandise Receipts |
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Wire Services & Commissions |
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All Other Nonmerchandise Receipts |
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U.S. Geographic Distribution: Revenue Statistics by State
Market Size by State ($ millions) indicates how the industry's competition is distributed throughout the country. State-level information can identify areas with higher and lower industry market share than average.
Income Statement (Average Financial Metrics)
Financial metrics provide a snapshot view of a benchmark "average" company. Key business metrics show revenue and operating costs. The data collected covers both public and private companies.| Industry Average | Percent of Sales (Industry Benchmark) |
|
|---|---|---|
| Total Revenue | Order at top of page |
|
| Operating Revenue | ||
| Cost of Goods Sold | ||
| Gross Profit | ||
Operating Expenses | ||
| Pension, profit sharing plans, stock, annuity | ||
| Repairs | ||
| Rent paid on business property | ||
| Charitable Contributions | ||
| Depletion | ||
| Domestic production activities deduction | ||
| Advertising | ||
| Compensation of officers | ||
| Salaries and wages | ||
| Employee benefit programs | ||
| Taxes and Licenses | ||
| Bad Debts | ||
| Depreciation | ||
| Amortization | ||
| Other Operating Expenses | ||
| Total Operating Expenses | ||
| Operating Income | ||
| Non-Operating Income | ||
| EBIT (Earnings Before Interest and Taxes) | ||
| Interest Expense | ||
| Earnings Before Taxes | ||
| Income Tax | ||
| Net Profit Net Income | ||
Financial Ratio Analysis
Financial ratio information can be used to benchmark how a Florists company compares to its peers. Accounting statistics are calculated from the industry-average for income statements and balance sheets.| Profitability & Valuation Ratios | Industry Average |
|---|---|
| Company valuation can be measured based on the firm's own performance, as well as in comparison against its industry competitors. These metrics show how the average company in the Florists industry is performing. | |
| Profit Margin Gross Profit Margin, Operating Profit Margin, and Net Profit Margin. Show company earnings relative to revenues. |
|
| Return on Equity (ROE) Return on Equity (ROE) is net income as a percentage of shareholders' equity. Shareholders' Equity is defined as the company's total assets minus total liabilities. ROE shows how much profits a company generates with the money shareholders invested (or with retained earnings). |
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| Return on Assets (ROA) Return on Assets (ROA) is net income relative to total assets. The market research on Florists measures how efficiently the company leverages its assets to generate profit. ROA is calculated as Net Income divided by Total Assets. |
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| Liquidity Ratios | Industry Average |
|---|---|
| Bankers and suppliers use liquidity to determine creditworthiness and identify potential threats to a company's financial viability. | |
| Current Ratio Measures a firm's ability to pay its debts over the next 12 months. |
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| Quick Ratio (Acid Test) Calculates liquid assets relative to liabilities, excluding inventories. |
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| Efficiency Ratios - Key Performance Indicators | Industry Average |
|---|---|
| Measure how quickly products and services sell, and effectively collections policies are implemented. | |
| Receivables Turnover Ratio If this number is low in your business when compared to the industry average in the research report, it may mean your payment terms are too lenient or that you are not doing a good enough job on collections. |
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| Average Collection Period Based on the Receivables Turnover, this estimates the collection period in days. Calculated as 365 divided by the Receivables Turnover |
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| Inventory Turnover A low turnover rate may point to overstocking, obsolescence, or deficiencies in the product line or marketing effort. |
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| Fixed-Asset Turnover Generally, higher is better, since it indicates the business has less money tied up in fixed assets for each dollar of sales revenue. |
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Compensation & Salary Surveys for Employees
Compensation statistics provides an accurate assessment of industry-specific jobs and national salary averages. This information can be used to identify which positions are most common, and high, low, and average annual wages.| Title | Percent of Workforce | Bottom Quartile | Average (Median) Salary | Upper Quartile |
|---|---|---|---|---|
| Management Occupations | 5% | Order at top of page |
||
| General and Operations Managers | 4% | |||
| Arts, Design, Entertainment, Sports, and Media Occupations | 45% | |||
| Art and Design Workers | 45% | |||
| Designers | 45% | |||
| Floral Designers | 45% | |||
| Sales and Related Occupations | 18% | |||
| Retail Sales Workers | 16% | |||
| Retail Salespersons | 14% | |||
| Retail Salespersons | 14% | |||
| Office and Administrative Support Occupations | 8% | |||
| Transportation and Material Moving Occupations | 20% | |||
| Motor Vehicle Operators | 17% | |||
| Driver/Sales Workers and Truck Drivers | 17% | |||
| Light Truck Drivers | 13% | |||
Florists Competitor Landscape & Key Companies [PREMIUM]
The most influential companies in the Florists industry and adjacent industries either have large market share or are developing new business models and methods that could disrupt the status quo. We look at leading and emerging companies in the Florists industry and adjacent sectors:| Market Leaders: Direct Competitors Companies with the largest market share, focused in this industry |
Market leaders: Diversified Competitors Largest companies that have diversified operations in this and other industries |
| Innovators: Direct Competitors Innovative, Emerging, and Disruptive Companies that may influence the future direction of the industry. |
Innovators: Diversified Competitors Innovators and Disruptors in adjacent industries that may also affect the Florists industry. |
Source:
Latest Industry News
- How tariffs on imported flowers are shaking up Maine's floral industry - Spring and summer are a busy time of year for Maine florists who typically rely on imported cut flowers to make arrangements for weddings, funerals and other special occasions. But President Trump’s ever-changing tariffs may start to disrupt that. (07/03/2025)
- Traverse City florists face rising costs due to trade tariffs as wedding season nears - As the peak wedding season approaches, the floral industry is grappling with the impact of trade policies that are driving up costs. Ange (07/03/2025)
- Ancient Society of York Florists has summer show on July 12 - The Ancient Society of York Florists will be holding its Summer Show at Wigginton Recreation Hall on Saturday July 12. The society is the oldest horticultural society in the world (07/03/2025)
- MO woman sent to prison for stealing $295K from Springfield business, forcing it to close - Kayellen Faye Inskip, of Strafford, admitted stealing from her employer starting in 2014 to pay for travel, personal bills and college tuition. (07/02/2025)
- 7-2-25 Gillespie Florists - Jury in Sean ‘Diddy’ Combs trial reaches verdict on all counts Map shows cheapest and most expensive states to retire comfortably Baby bison appear to have a blast chasing each other at Yellowstone National Park Over 60,000 Bottles of Popular Women’s Supplement Recalled Over ‘Poisoning’ Risk (07/02/2025)
- L.A. Flower Market Sales Wilt As Immigration Tension Continues To Rise - L.A. Flower Market Sales Wilt As Immigration Tension Continues To Rise originally appeared on L.A. Mag. (06/25/2025)
- When are peonies in season? A professional florist reveals the best time to grab a bunch - Are you a peony lover who always misses out on the best bunches? This is the best time to get your hands on a bouquet (06/25/2025)
- As street rose sellers stay home, LA’s wholesale flower market is upended - The wholesale flower district is a multi-block zone where storefronts large and small face the streets and even more businesses operate in stalls inside malls inside. Many of them are owned and run by Spanish speaking immigrants and many of their employees are also Latin American immigrants, some without proper documentation to remain in the U.S. (06/25/2025)
- Herefordshire flower farmer marks five years of growing - A HEREFORDSHIRE farmer is celebrating a full five years of growing her own flowers. In 2020 Rozanne Delamore set out her plans at Dunbridge Farm near Ledbury to start her first season in 2021, and now she grows high quality cut flowers to produce seasonal and sustainable blooms to county customers. (05/26/2025)
- Why I Fired Myself as CEO of 1-800-Flowers After 50 Years - Letting go of what you’ve built and entrusting it to someone else can be as difficult as starting in the first place. I speak from experience. After nearly 50 years of building 1-800-Flowers, I recently came to the conclusion that the best way to grow further was for me to step aside as CEO. So, just a few days before Mother’s Day, I fired myself. (05/25/2025)
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