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Products/Services Breakdown | ![]() |
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Revenue per State | ![]() |
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2023 U.S. Industry Statistics & Market Forecast - Sporting & Recreational Goods & Supplies Merchant Wholesalers
Market Size & Industry Statistics
The total U.S. industry market size for Sporting & Recreational Goods & Supplies Merchant Wholesalers:
Industry statistics cover all companies in the United States, both public and private, ranging in size from small businesses to market leaders.
In addition to revenue, the industry market analysis shows information on employees, companies, and average firm size.
Investors, banks, and business executives use growth rates and industry trends to understand the market outlook and opportunity.

Statistics | 2017 2018 2019 2020 2021 2022 | |
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Market Size (Total Sales/Revenue) |
Order at top of page | |
Total Firms | ||
Total Employees | ||
Average Revenue Per Firm | ||
Average Employees Per Firm | ||
Average Revenue Per Employee |
Market Forecast
Market forecasts show the long term industry outlook and future growth trends. The following extended five-year / six-year demand forecast projects both short-term and long-term trends.
Forecast / Industry Outlook | 2023 | 2024 | 2025 | 2026 | 2027 | 2028 |
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Market Forecast ($ millions) | ||||||
Projected Industry Growth Rate (%) |
Industry Insights
The Sporting & Recreational Goods & Supplies Merchant Wholesalers industry is experiencing a number of key trends that are shaping its future. Firstly, there is a growing demand for eco-friendly and sustainable products, along with an increasing focus on ethical and socially responsible sourcing. Many consumers are now looking for products that have been produced with minimal environmental impact and want to support companies that uphold ethical values. This trend is likely to continue as consumers become more aware of their environmental and social responsibilities.Another trend in the industry is the growing adoption of technology, including the use of software and digital platforms to manage inventory, logistics, and customer relationships. This allows wholesalers to operate more efficiently and respond to changing market demands more effectively. E-commerce is also transforming the industry, with many customers opting to buy their sporting and recreational goods online. As a result, wholesalers are investing heavily in their online presence and logistics capabilities to meet this growing demand.
Finally, there is a trend towards customization and personalization, with consumers increasingly seeking products that reflect their individual preferences and needs. Wholesalers are responding by offering more customizable options, such as personalized equipment and team uniforms, and expanding their product lines to cater to niche markets. Overall, these trends are driving significant change in the Sporting & Recreational Goods & Supplies Merchant Wholesalers industry, and companies that can adapt and innovate to meet these demands will be well positioned for success in the years ahead.
Product & Services Breakdown
Research products and services in the Sporting & Recreational Goods & Supplies Merchant Wholesalers industry generating sales. Note that products are broken into categories with different levels of classification.Product Description | Number of Companies | Sales ($ millions) | Percent of Total Sales |
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Industry Total |
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Electrical Apparatus And Equipment |
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Plumbing And Hydronic Heating Equipment And Supplies, Including Gas Plumbing Appliances And Water Heaters |
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Sporting And Recreational Goods And Supplies |
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Small Firearms And Ammunition For Sporting And Hunting, Reloading Equipment, Archery Supplies, Shooting Aids, And Accessories |
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Bicycles And Bicycle Parts And Accessories, Including Tires And Tubes |
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Billiards, Pool, And Bowling Equipment And Accessories |
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Camping And Fishing Equipment And Accessories |
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Athletic Equipment And Accessories |
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Skiing And Snowboarding Equipment |
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Marine Pleasure Craft, Equipment, And Accessories |
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Other Sporting And Recreational Goods, Including Bingo Supplies And Playground Equipment |
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Swimming Pools And Swimming Pool Supplies |
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Toys And Hobby Goods And Supplies |
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Toys And Games, Including Children's Vehicles |
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Men's And Boys' Clothing |
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Footwear |
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Chemicals And Allied Products, Excluding Agricultural Chemicals, Plastics, Industrial And Natural Gases, Liquefied Petroleum (Lp |
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Service Receipts And Labor Charges, Including Installed Parts |
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Other Service Receipts And Labor Charges |
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Miscellaneous Commodities |
U.S. Geographic Distribution: Revenue Statistics by State
Market Size by State ($ millions) indicates how the industry's competition is distributed throughout the country. State-level information can identify areas with higher and lower industry market share than average.
Income Statement (Average Financial Metrics)
Financial metrics provide a snapshot view of a benchmark "average" company. Key business metrics show revenue and operating costs. The data collected covers both public and private companies.Industry Average | Percent of Sales (Industry Benchmark) | |
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Total Revenue | Order at top of page |
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Operating Revenue | ||
Cost of Goods Sold | ||
Gross Profit | ||
Operating Expenses | ||
Pension, profit sharing plans, stock, annuity | ||
Repairs | ||
Rent paid on business property | ||
Charitable Contributions | ||
Depletion | ||
Domestic production activities deduction | ||
Advertising | ||
Compensation of officers | ||
Salaries and wages | ||
Employee benefit programs | ||
Taxes and Licenses | ||
Bad Debts | ||
Depreciation | ||
Amortization | ||
Other Operating Expenses | ||
Total Operating Expenses | ||
Operating Income | ||
Non-Operating Income | ||
EBIT (Earnings Before Interest and Taxes) | ||
Interest Expense | ||
Earnings Before Taxes | ||
Income Tax | ||
Net Profit Net Income | ||
Financial Ratio Analysis
Financial ratio information can be used to benchmark how a Sporting & Recreational Goods & Supplies Merchant Wholesalers company compares to its peers. Accounting statistics are calculated from the industry-average for income statements and balance sheets.Profitability & Valuation Ratios | Industry Average |
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Company valuation can be measured based on the firm's own performance, as well as in comparison against its industry competitors. These metrics show how the average company in the Sporting & Recreational Goods & Supplies Merchant Wholesalers industry is performing. | |
Profit Margin Gross Profit Margin, Operating Profit Margin, and Net Profit Margin. Show company earnings relative to revenues. |
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Return on Equity (ROE) Return on Equity (ROE) is net income as a percentage of shareholders' equity. Shareholders' Equity is defined as the company's total assets minus total liabilities. ROE shows how much profits a company generates with the money shareholders invested (or with retained earnings). |
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Return on Assets (ROA) Return on Assets (ROA) is net income relative to total assets. The market research on Sporting & Recreational Goods & Supplies Merchant Wholesalers measures how efficiently the company leverages its assets to generate profit. ROA is calculated as Net Income divided by Total Assets. |
Liquidity Ratios | Industry Average |
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Bankers and suppliers use liquidity to determine creditworthiness and identify potential threats to a company's financial viability. | |
Current Ratio Measures a firm's ability to pay its debts over the next 12 months. |
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Quick Ratio (Acid Test) Calculates liquid assets relative to liabilities, excluding inventories. |
Efficiency Ratios - Key Performance Indicators | Industry Average |
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Measure how quickly products and services sell, and effectively collections policies are implemented. | |
Receivables Turnover Ratio If this number is low in your business when compared to the industry average in the research report, it may mean your payment terms are too lenient or that you are not doing a good enough job on collections. |
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Average Collection Period Based on the Receivables Turnover, this estimates the collection period in days. Calculated as 365 divided by the Receivables Turnover |
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Inventory Turnover A low turnover rate may point to overstocking, obsolescence, or deficiencies in the product line or marketing effort. |
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Fixed-Asset Turnover Generally, higher is better, since it indicates the business has less money tied up in fixed assets for each dollar of sales revenue. |
Compensation & Salary Surveys for Employees
Compensation statistics provides an accurate assessment of industry-specific jobs and national salary averages. This information can be used to identify which positions are most common, and high, low, and average annual wages.Title | Percent of Workforce | Bottom Quartile | Average (Median) Salary | Upper Quartile |
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Management Occupations | 10% | Order at top of page |
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Chief Executives | 0% | |||
General and Operations Managers | 5% | |||
Business and Financial Operations Occupations | 7% | |||
Business Operations Specialists | 5% | |||
Sales and Related Occupations | 23% | |||
Sales Representatives, Wholesale and Manufacturing | 16% | |||
Sales Representatives, Wholesale and Manufacturing | 16% | |||
Sales Representatives, Wholesale and Manufacturing, Except Technical and Scientific Products | 13% | |||
Office and Administrative Support Occupations | 16% | |||
Installation, Maintenance, and Repair Occupations | 11% | |||
Production Occupations | 6% | |||
Transportation and Material Moving Occupations | 20% | |||
Motor Vehicle Operators | 6% | |||
Driver/Sales Workers and Truck Drivers | 6% | |||
Material Moving Workers | 12% | |||
Laborers and Material Movers | 11% | |||
Laborers and Freight, Stock, and Material Movers, Hand | 6% |
Sporting & Recreational Goods & Supplies Merchant Wholesalers Competitor Landscape & Key Companies [PREMIUM]
The most influential companies in the Sporting & Recreational Goods & Supplies Merchant Wholesalers industry and adjacent industries either have large market share or are developing new business models and methods that could disrupt the status quo. We look at leading and emerging companies in the Sporting & Recreational Goods & Supplies Merchant Wholesalers industry and adjacent sectors:Market Leaders: Direct Competitors Companies with the largest market share, focused in this industry |
Market leaders: Diversified Competitors Largest companies that have diversified operations in this and other industries |
Innovators: Direct Competitors Innovative, Emerging, and Disruptive Companies that may influence the future direction of the industry. |
Innovators: Diversified Competitors Innovators and Disruptors in adjacent industries that may also affect the Sporting & Recreational Goods & Supplies Merchant Wholesalers industry. |
Government Contracts
In 2022, the federal government spent a total of $2,992,613 on Sporting & Recreational Goods & Supplies Merchant Wholesalers. It has awarded 106 contracts to 61 companies, with an average value of $49,059 per company.Most Recent Contracts | Date | Total Award Amount |
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SOURCELINQ LLC 270 Interstate Cir # 700 Frederick, MD | Jun 30, 2023 | $17,270 |

