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2025 U.S. Industry Statistics & Market Forecast - Independent Artists, Writers, and Performers
Market Size & Industry Statistics
The total U.S. industry market size for Independent Artists, Writers, and Performers:
Industry statistics cover all companies in the United States, both public and private, ranging in size from small businesses to market leaders.
In addition to revenue, the industry market analysis shows information on employees, companies, and average firm size.
Investors, banks, and business executives use growth rates and industry trends to understand the market outlook and opportunity.
| Statistics | 2020 2021 2022 2023 2024 | |
|---|---|---|
| Market Size (Total Sales/Revenue) |
Order at top of page | |
| Total Firms | ||
| Total Employees | ||
| Average Revenue Per Firm | ||
| Average Employees Per Firm | ||
| Average Revenue Per Employee | ||
Market Forecast
Market forecasts show the long term industry outlook and future growth trends. The following extended five-year forecast projects both short-term and long-term trends.
| Forecast / Industry Outlook | 2025 | 2026 | 2027 | 2028 | 2029 |
|---|---|---|---|---|---|
| Market Forecast ($ millions) | |||||
| Projected Industry Growth Rate (%) | |||||
Industry Insights
Major trends affect the Independent Artists, Writers, and Performers industry include:- Digitization of content and distribution channels
- Rise of streaming platforms and self-publishing tools
- Increased importance of social media for marketing and engagement
- Growing demand for diverse and inclusive content
- Shift towards gig and freelance economy
- Use of AI and technology in content creation
- Rising importance of intellectual property rights and copyright issues
- Pandemic-induced changes to live performances and events
- Crowdfunding and alternative financing for projects
- Globalization of entertainment markets
Product & Services Breakdown
Research products and services in the Independent Artists, Writers, and Performers industry generating sales. Note that products are broken into categories with different levels of classification.| Product Description | Number of Companies | Sales ($ millions) | Percent of Total Sales |
|---|---|---|---|
Industry Total |
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Admissions To Live Performing Arts Performances |
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Admissions To - Theatrical Performances, Non-Musical |
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Admissions To - Public Appearances And Speeches |
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Admissions To - Other Live Performing Arts Performances, Including Fairs And Festivals |
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Contract Live Performing Arts Performances |
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Contract Live - Theatrical Performances, Non-Musical |
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Contract Live - Popular Music Performances |
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Contract Live - Public Appearances And Speeches |
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Contract Live - Other Performing Arts Performances |
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Sale Of Paintings, Sculptures, And Other Fine Arts |
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Support Services For Production Of Audiovisual Works And Studio Sound Recordings |
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Contract Performing Arts Performances For Film And Television |
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Advertising Revenues |
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Representation Services |
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Licensing Of Rights To Use Intellectual Property - Protected By Copyright |
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Licensing Of Rights To Use Intellectual Property - Protected By Copyright - To Film Intellectual Property |
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Licensing Of Rights To Use Intellectual Property - Protected By Copyright - To Broadcast Intellectual Property |
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Licensing Of Rights To Use Intellectual Property - Protected By Copyright - To Publish Intellectual Property |
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Licensing Of Rights To Use Intellectual Property - Protected By Copyright - To Reproduce Intellectual Property |
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Licensing Of Rights To Use Intellectual Property - Protected By Copyright - Other |
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Outright Sale Of Intellectual Property Protected By Copyright |
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Contract Production Services For Intellectual Property Protected By Copyright, Excluding Live Performing Arts |
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All Other Receipts |
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All Other Operating Receipts |
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U.S. Geographic Distribution: Revenue Statistics by State
Market Size by State ($ millions) indicates how the industry's competition is distributed throughout the country. State-level information can identify areas with higher and lower industry market share than average.
Income Statement (Average Financial Metrics)
Financial metrics provide a snapshot view of a benchmark "average" company. Key business metrics show revenue and operating costs. The data collected covers both public and private companies.| Industry Average | Percent of Sales (Industry Benchmark) |
|
|---|---|---|
| Total Revenue | Order at top of page |
|
| Operating Revenue | ||
| Cost of Goods Sold | ||
| Gross Profit | ||
Operating Expenses | ||
| Pension, profit sharing plans, stock, annuity | ||
| Repairs | ||
| Rent paid on business property | ||
| Charitable Contributions | ||
| Depletion | ||
| Domestic production activities deduction | ||
| Advertising | ||
| Compensation of officers | ||
| Salaries and wages | ||
| Employee benefit programs | ||
| Taxes and Licenses | ||
| Bad Debts | ||
| Depreciation | ||
| Amortization | ||
| Other Operating Expenses | ||
| Total Operating Expenses | ||
| Operating Income | ||
| Non-Operating Income | ||
| EBIT (Earnings Before Interest and Taxes) | ||
| Interest Expense | ||
| Earnings Before Taxes | ||
| Income Tax | ||
| Net Profit Net Income | ||
Financial Ratio Analysis
Financial ratio information can be used to benchmark how a Independent Artists, Writers, and Performers company compares to its peers. Accounting statistics are calculated from the industry-average for income statements and balance sheets.| Profitability & Valuation Ratios | Industry Average |
|---|---|
| Company valuation can be measured based on the firm's own performance, as well as in comparison against its industry competitors. These metrics show how the average company in the Independent Artists, Writers, and Performers industry is performing. | |
| Profit Margin Gross Profit Margin, Operating Profit Margin, and Net Profit Margin. Show company earnings relative to revenues. |
|
| Return on Equity (ROE) Return on Equity (ROE) is net income as a percentage of shareholders' equity. Shareholders' Equity is defined as the company's total assets minus total liabilities. ROE shows how much profits a company generates with the money shareholders invested (or with retained earnings). |
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| Return on Assets (ROA) Return on Assets (ROA) is net income relative to total assets. The market research on Independent Artists, Writers, and Performers measures how efficiently the company leverages its assets to generate profit. ROA is calculated as Net Income divided by Total Assets. |
|
| Liquidity Ratios | Industry Average |
|---|---|
| Bankers and suppliers use liquidity to determine creditworthiness and identify potential threats to a company's financial viability. | |
| Current Ratio Measures a firm's ability to pay its debts over the next 12 months. |
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| Quick Ratio (Acid Test) Calculates liquid assets relative to liabilities, excluding inventories. |
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| Efficiency Ratios - Key Performance Indicators | Industry Average |
|---|---|
| Measure how quickly products and services sell, and effectively collections policies are implemented. | |
| Receivables Turnover Ratio If this number is low in your business when compared to the industry average in the research report, it may mean your payment terms are too lenient or that you are not doing a good enough job on collections. |
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| Average Collection Period Based on the Receivables Turnover, this estimates the collection period in days. Calculated as 365 divided by the Receivables Turnover |
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| Inventory Turnover A low turnover rate may point to overstocking, obsolescence, or deficiencies in the product line or marketing effort. |
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| Fixed-Asset Turnover Generally, higher is better, since it indicates the business has less money tied up in fixed assets for each dollar of sales revenue. |
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Compensation & Salary Surveys for Employees
Compensation statistics provides an accurate assessment of industry-specific jobs and national salary averages. This information can be used to identify which positions are most common, and high, low, and average annual wages.| Title | Percent of Workforce | Bottom Quartile | Average (Median) Salary | Upper Quartile |
|---|---|---|---|---|
| Management Occupations | 7% | Order at top of page |
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| Top Executives | 5% | |||
| Chief Executives | 0% | |||
| General and Operations Managers | 5% | |||
| General and Operations Managers | 5% | |||
| Business and Financial Operations Occupations | 7% | |||
| Business Operations Specialists | 6% | |||
| Arts, Design, Entertainment, Sports, and Media Occupations | 46% | |||
| Art and Design Workers | 12% | |||
| Artists and Related Workers | 11% | |||
| Fine Artists, Including Painters, Sculptors, and Illustrators | 6% | |||
| Entertainers and Performers, Sports and Related Workers | 17% | |||
| Media and Communication Equipment Workers | 5% | |||
Independent Artists, Writers, and Performers Competitor Landscape & Key Companies [PREMIUM]
The most influential companies in the Independent Artists, Writers, and Performers industry and adjacent industries either have large market share or are developing new business models and methods that could disrupt the status quo. We look at leading and emerging companies in the Independent Artists, Writers, and Performers industry and adjacent sectors:| Market Leaders: Direct Competitors Companies with the largest market share, focused in this industry |
Market leaders: Diversified Competitors Largest companies that have diversified operations in this and other industries |
| Innovators: Direct Competitors Innovative, Emerging, and Disruptive Companies that may influence the future direction of the industry. |
Innovators: Diversified Competitors Innovators and Disruptors in adjacent industries that may also affect the Independent Artists, Writers, and Performers industry. |
Source:
Latest Industry News
- Acclaimed artists, writers, and performers celebrate Hermitage legacy in New York - Nearly 200 Hermitage alumni in theater, music, visual arts, literature, dance, and film gather for rooftop party celebrating Hermitage experience. (07/06/2025)
- Wicklow Pride Festival 2025: Everything you need to know - The Wicklow Pride festival will return with a bang this Sunday with a week-long calendar of events that will transform towns across the Garden County into a colourful sea of love, inclusivity, and community spirit. (06/27/2025)
- 33 new books you’ll want to read this summer from independent publishers - This Dallas-based press has been publishing international books for 12 years. Among its latest releases is this novel from Spanish author Cerdà — his first book to be translated into English — about the famous 1962 chess match between Spanish grandmaster Arturo Pomar and American teenage prodigy Bobby Fischer. (06/26/2025)
- ‘Magic Mic’ leaves everything out there on stage - An installment in the esteemed Hollywood Fringe Festival, “Magic Mic” graced the stage of the Stephanie Feury Studio Theatre in a meta-contemporary look at the lives and dreams of Frank and Sam as they face their final college comedy show. (06/25/2025)
- Basilica Soundscape Returns For 10th Anniversary with Deafheaven, Fcukers, billy woods, and More - Basilica Hudson’s signature music festival presented in collaboration with The Creative Independent — is proud to present a weekend of art and music in a (06/25/2025)
- Shorter runs and smaller shows - how the Edinburgh Festival Fringe is changing as costs rise - The Edinburgh Festival Fringe is becoming unaffordable for many performers to stay for a full run. (06/22/2025)
- Tate digs into what has shaped Nigeria’s story of modern art - Depicting a single figure in each painting – a musician, artist and writer – Egonu represents the growing visibility of Nigeria’s diaspora around the world. The series sums up the tension between national identity and artistic independence which shaped Nigeria’s story of modern art. (06/20/2025)
- Inaugural festival by new arts collective features Colorado Springs artists, musicians, performers - gazette.com - Inaugural festival by new arts collective features Colorado Springs artists, musicians, performers By Jennifer Mulson jen.mulson@gazette.com Jun 19, 2025 Updated Jun 23, 2025 (06/19/2025)
- Around the Districts: Dunlavin and Hollywood - The death took place of James Joseph Byrne, Gormanstown, Kilcullen, Co. Kildare and formerly Liffey View, Kilcullen on June 2nd in his 98th year. Peacefully surrounded by his loving family. Predeceased by his son Paul, brother John, sisters Lily and Kay. (06/10/2025)
- Video game performers on strike for almost a year over AI issues reach a tentative deal - The Independent - Video game performers had previously gone on strike in October 2016, with a tentative deal reached 11 months later, in September 2017. That strike helped secure a bonus compensation structure for ... (06/10/2025)
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