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2025 U.S. Industry Statistics & Market Forecast - Motion Picture and Video Industries
Market Size & Industry Statistics
The total U.S. industry market size for Motion Picture and Video Industries:
Industry statistics cover all companies in the United States, both public and private, ranging in size from small businesses to market leaders.
In addition to revenue, the industry market analysis shows information on employees, companies, and average firm size.
Investors, banks, and business executives use growth rates and industry trends to understand the market outlook and opportunity.

Statistics | 2020 2021 2022 2023 2024 | |
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Market Size (Total Sales/Revenue) |
Order at top of page | |
Total Firms | ||
Total Employees | ||
Average Revenue Per Firm | ||
Average Employees Per Firm | ||
Average Revenue Per Employee |
Market Forecast
Market forecasts show the long term industry outlook and future growth trends. The following extended five-year forecast projects both short-term and long-term trends.

Forecast / Industry Outlook | 2025 | 2026 | 2027 | 2028 | 2029 |
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Market Forecast ($ millions) | |||||
Projected Industry Growth Rate (%) |
Industry Insights
Major trends affect the Motion Picture and Video Industries industry include:- Increased streaming service competition
- Rise of video on-demand
- Shift from traditional TV to online platforms
- Enhanced focus on diversity and inclusion
- Advancements in CGI and visual effects technology
- Growing importance of international markets
- Impact of COVID-19 pandemic on production and distribution
- Adoption of VR and AR technologies
- Preference changes: from blockbuster films to episodic content
- Environmental concerns influencing production practices
- Increased use of data analytics for audience targeting
- Consolidation of media companies
- Rise of independent filmmakers via digital platforms
- Challenges in maintaining cybersecurity
- Regulatory impacts on content distribution
Product & Services Breakdown
Research products and services in the Motion Picture and Video Industries industry generating sales. Note that products are broken into categories with different levels of classification.Product Description | Number of Companies | Sales ($ millions) | Percent of Total Sales |
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Industry Total |
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Advertising Revenues |
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Admissions To Feature Film Exhibitions (Exclude State And Local Taxes.) |
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Admissions To Feature Films - Domestic Films |
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Admissions To Feature Films - Foreign Films |
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Licensing Of Domestic Rights To Distribute Audiovisual Works |
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Licensing Of Domestic Rights To Distribute - Motion Picture Films |
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Licensing Of Domestic Rights To Distribute - Television Programming |
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Licensing Of Domestic Rights To Distribute - Other Audiovisual Works |
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Licensing Of Domestic Rights To Exhibit, Broadcast, Or Rent Feature Films (Include ""Revenue-Sharing"" Agreements.) |
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Licensing Of Domestic Rights To - Exhibit Feature Films |
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Licensing Of Domestic Rights To - Broadcast Feature Films On Television |
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Licensing Of Domestic Rights To - Rent Feature Films To The Home Video Market |
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Licensing Of Domestic Rights To Broadcast Or Rent Television And Cable Programming (Include ""Revenue-Sharing"" Agreements.) |
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Licensing Of Domestic Rights To - Broadcast Television Or Cable Programming (Television Program Rights) |
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Licensing Of International Rights To Distribute Audiovisual Works |
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Licensing Of International Rights To Distribute - Motion Picture Films |
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Licensing Of International Rights To Distribute - Television Programming |
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Licensing Of International Rights To Exhibit, Broadcast, Or Rent Audiovisual Works (Include ""Revenue-Sharing"" Agreements.) |
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Licensing Of International Rights To Exhibit, Broadcast, Or Rent - Motion Picture Films |
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Licensing Of International Rights To Exhibit, Broadcast, Or Rent - Television Programming |
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Contract Production Services For Audiovisual Works |
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Contract Production Services - Motion Picture Films |
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Contract Production Services - Television Programming |
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Contract Production Services - Commercials |
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Contract Production Services - Other Audiovisual Works |
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Outright Sale Of Audiovisual Works |
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Sale Of Copies Of Audiovisual Works To The Wholesale, Retail, And Rental Markets |
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Production Support Services For Audiovisual Works |
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Postproduction Services For Audiovisual Works |
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Postproduction Services For Audiovisual Works - Linear Editing |
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Postproduction Services For Audiovisual Works - Nonlinear Editing |
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Postproduction Services For Audiovisual Works - Compression And Digital Encoding |
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Postproduction Services For Audiovisual Works - Color Correction Services |
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Postproduction Services For Audiovisual Works - Visual Effects |
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Postproduction Services For Audiovisual Works - Animation |
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Audiovisual Works Sold Directly To The Consumer |
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Audiovisual Works Sold Directly To The Consumer - Download Of Electronic Media |
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Merchandise Licensing - Domestic And International |
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Postproduction Services For Audiovisual Works - Sound Editing And Design |
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Postproduction Services For Audiovisual Works - Sound Editing And Design - Sound Integration And Synchronization |
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Other Postproduction Services For Audiovisual Works |
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Motion Picture Film Laboratory Services |
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Motion Picture - Other Film Laboratory Services, Including Release Printing |
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Duplication And Copying Services For Audiovisual Works |
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Audiovisual Works - Duplication Of Masters |
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Meals And Beverages, Prepared And Served Or Dispensed, For Immediate Consumption |
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Rental Or Lease Of Goods And/Or Equipment |
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Rental Of Equipment For Motion Picture And Video Production (Include Cameras, Lighting, Sound Recording Equipment.) |
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Resale Of Merchandise |
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Resale Of Merchandise - Packaged Food And Beverages |
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All Other Receipts |
U.S. Geographic Distribution: Revenue Statistics by State
Market Size by State ($ millions) indicates how the industry's competition is distributed throughout the country. State-level information can identify areas with higher and lower industry market share than average.
Income Statement (Average Financial Metrics)
Financial metrics provide a snapshot view of a benchmark "average" company. Key business metrics show revenue and operating costs. The data collected covers both public and private companies.Industry Average | Percent of Sales (Industry Benchmark) |
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Total Revenue | Order at top of page |
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Operating Revenue | ||
Cost of Goods Sold | ||
Gross Profit | ||
Operating Expenses | ||
Pension, profit sharing plans, stock, annuity | ||
Repairs | ||
Rent paid on business property | ||
Charitable Contributions | ||
Depletion | ||
Domestic production activities deduction | ||
Advertising | ||
Compensation of officers | ||
Salaries and wages | ||
Employee benefit programs | ||
Taxes and Licenses | ||
Bad Debts | ||
Depreciation | ||
Amortization | ||
Other Operating Expenses | ||
Total Operating Expenses | ||
Operating Income | ||
Non-Operating Income | ||
EBIT (Earnings Before Interest and Taxes) | ||
Interest Expense | ||
Earnings Before Taxes | ||
Income Tax | ||
Net Profit Net Income | ||
Financial Ratio Analysis
Financial ratio information can be used to benchmark how a Motion Picture and Video Industries company compares to its peers. Accounting statistics are calculated from the industry-average for income statements and balance sheets.Profitability & Valuation Ratios | Industry Average |
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Company valuation can be measured based on the firm's own performance, as well as in comparison against its industry competitors. These metrics show how the average company in the Motion Picture and Video Industries industry is performing. | |
Profit Margin Gross Profit Margin, Operating Profit Margin, and Net Profit Margin. Show company earnings relative to revenues. |
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Return on Equity (ROE) Return on Equity (ROE) is net income as a percentage of shareholders' equity. Shareholders' Equity is defined as the company's total assets minus total liabilities. ROE shows how much profits a company generates with the money shareholders invested (or with retained earnings). |
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Return on Assets (ROA) Return on Assets (ROA) is net income relative to total assets. The market research on Motion Picture and Video Industries measures how efficiently the company leverages its assets to generate profit. ROA is calculated as Net Income divided by Total Assets. |
Liquidity Ratios | Industry Average |
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Bankers and suppliers use liquidity to determine creditworthiness and identify potential threats to a company's financial viability. | |
Current Ratio Measures a firm's ability to pay its debts over the next 12 months. |
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Quick Ratio (Acid Test) Calculates liquid assets relative to liabilities, excluding inventories. |
Efficiency Ratios - Key Performance Indicators | Industry Average |
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Measure how quickly products and services sell, and effectively collections policies are implemented. | |
Receivables Turnover Ratio If this number is low in your business when compared to the industry average in the research report, it may mean your payment terms are too lenient or that you are not doing a good enough job on collections. |
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Average Collection Period Based on the Receivables Turnover, this estimates the collection period in days. Calculated as 365 divided by the Receivables Turnover |
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Inventory Turnover A low turnover rate may point to overstocking, obsolescence, or deficiencies in the product line or marketing effort. |
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Fixed-Asset Turnover Generally, higher is better, since it indicates the business has less money tied up in fixed assets for each dollar of sales revenue. |
Compensation & Salary Surveys for Employees
Compensation statistics provides an accurate assessment of industry-specific jobs and national salary averages. This information can be used to identify which positions are most common, and high, low, and average annual wages.Title | Percent of Workforce | Bottom Quartile | Average (Median) Salary | Upper Quartile |
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Management Occupations | 7% | Order at top of page |
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Chief Executives | 0% | |||
General and Operations Managers | 3% | |||
Business and Financial Operations Occupations | 5% | |||
Arts, Design, Entertainment, Sports, and Media Occupations | 48% | |||
Art and Design Workers | 8% | |||
Artists and Related Workers | 6% | |||
Entertainers and Performers, Sports and Related Workers | 20% | |||
Actors, Producers, and Directors | 19% | |||
Producers and Directors | 14% | |||
Media and Communication Workers | 7% | |||
Media and Communication Equipment Workers | 14% | |||
Broadcast, Sound, and Lighting Technicians | 6% | |||
Television, Video, and Film Camera Operators and Editors | 7% | |||
Food Preparation and Serving Related Occupations | 7% | |||
Food and Beverage Serving Workers | 6% | |||
Fast Food and Counter Workers | 17% | |||
Fast Food and Counter Workers | 17% | |||
Personal Care and Service Occupations | 16% | |||
Supervisors of Personal Care and Service Workers | 8% | |||
First-Line Supervisors of Entertainment and Recreation Workers | 6% | |||
First-Line Supervisors of Entertainment and Recreation Workers, Except Gambling Services | 6% | |||
Entertainment Attendants and Related Workers | 13% | |||
Ushers, Lobby Attendants, and Ticket Takers | 12% | |||
Ushers, Lobby Attendants, and Ticket Takers | 12% | |||
Sales and Related Occupations | 8% | |||
Retail Sales Workers | 6% | |||
Cashiers | 6% | |||
Cashiers | 6% | |||
Office and Administrative Support Occupations | 7% |
Motion Picture and Video Industries Competitor Landscape & Key Companies [PREMIUM]
The most influential companies in the Motion Picture and Video Industries industry and adjacent industries either have large market share or are developing new business models and methods that could disrupt the status quo. We look at leading and emerging companies in the Motion Picture and Video Industries industry and adjacent sectors:Market Leaders: Direct Competitors Companies with the largest market share, focused in this industry |
Market leaders: Diversified Competitors Largest companies that have diversified operations in this and other industries |
Innovators: Direct Competitors Innovative, Emerging, and Disruptive Companies that may influence the future direction of the industry. |
Innovators: Diversified Competitors Innovators and Disruptors in adjacent industries that may also affect the Motion Picture and Video Industries industry. |
Latest Industry News
- Ben Affleck, Matt Damon & Gerry Cardinale’s Artists Equity Inks Theatrical Pact With Sony Pictures - Ben Affleck, Matt Damon and Gerry Cardinale's Artists Equity, has signed an overall three-year theatrical feature film agreement with Sony Pictures. (06/26/2025)
- Did you know Wisconsin has a surprisingly strong video game industry? Lawmakers want to help it - Lawmakers are considering creating tax credits for video game production in Wisconsin, adding momentum to an already flourishing industry here. (06/24/2025)
- Curated realities: An AI film festival and the future of human expression - "People believe AI is sort of like a system that creates and conjures things magically with no input from users," he said. "And it's not. You have to do that work. You still are involved, and you're still responsible as a user in terms of how you use it." (06/24/2025)
- U.K. Unveils $100 Million "Screen Growth Package" for Film and TV, $200 Million Creative Places Fund - "From ‘Barbie' and ‘Killing Eve' to ‘Adolescence' and ‘Saltburn,' the U.K. already has a stellar track record," says Culture Secretary Lisa Nandy who wants "to cement the U.K. as the best place on Earth to make film and television. (06/20/2025)
- Streaming, Social Media Climb Amid Traditional Media's Slow-Motion Breakdown - The Wrap - Traditional media is experiencing what often feels like a slow-motion nervous breakdown, which would hardly come as news to anyone operating in the thick of that. (06/19/2025)
- Disney and Universal team up to sue AI photo generator Midjourney, claiming copyright infringement - Most large, publicly available AI models are trained on large repositories of data, including images and video, from across the internet ... does not make it any less infringing.” The Motion Picture Association also weighed in on the lawsuit on Wednesday ... (06/13/2025)
- Taking a Tour of Nashville’s Film Industry - Music videos, television shows, commercials, award shows, workplace training videos and more are shot here nearly every day. The films haven’t always followed. But that’s starting to change. (06/12/2025)
- Disney and Universal Sue AI Company Midjourney for Copyright Infringement - In the complaint, the Hollywood giants allege Midjourney generates “endless” ripoffs of everything from minions to Darth Vader. (06/11/2025)
- Amazon is about to be flooded with AI-generated video ads - Amazon is making it easier for sellers to quickly create generative AI ads on its platform, sometimes with just a single click. Amazon Ad’s Video Generator, a free advertising tool introduced in ... (06/11/2025)
- Arrest made after unreleased Hollywood films, TV series and songs leaked online - Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access information on a device and to provide personalised ads and content, ad and content measurement, audience insights and product development. List of Partners (vendors) (05/23/2025)

