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2025 U.S. Industry Statistics & Market Forecast - Insurance Agencies and Brokerages
Market Size & Industry Statistics
The total U.S. industry market size for Insurance Agencies and Brokerages:
Industry statistics cover all companies in the United States, both public and private, ranging in size from small businesses to market leaders.
In addition to revenue, the industry market analysis shows information on employees, companies, and average firm size.
Investors, banks, and business executives use growth rates and industry trends to understand the market outlook and opportunity.
| Statistics | 2020 2021 2022 2023 2024 | |
|---|---|---|
| Market Size (Total Sales/Revenue) |
Order at top of page | |
| Total Firms | ||
| Total Employees | ||
| Average Revenue Per Firm | ||
| Average Employees Per Firm | ||
| Average Revenue Per Employee | ||
Market Forecast
Market forecasts show the long term industry outlook and future growth trends. The following extended five-year forecast projects both short-term and long-term trends.
| Forecast / Industry Outlook | 2025 | 2026 | 2027 | 2028 | 2029 |
|---|---|---|---|---|---|
| Market Forecast ($ millions) | |||||
| Projected Industry Growth Rate (%) | |||||
Industry Insights
Major trends affect the Insurance Agencies and Brokerages industry include:- Increasing digital transformation and automation
- Shift towards online and direct-to-consumer sales channels
- Greater demand for cyber insurance products due to rising cyber threats
- Impact of climate change on insurance pricing and risk assessment
- Expansion in usage-based and personalized insurance products
- Integration of AI and machine learning for risk assessment and customer service
- Incorporation of big data analytics for improved risk management
- Growing regulatory compliance costs
- Increased focus on health and wellness products post-COVID-19
- Consolidation of agencies and brokerages to leverage market presence and resources
- Enhanced focus on customer experience and interaction
Product & Services Breakdown
Research products and services in the Insurance Agencies and Brokerages industry generating sales. Note that products are broken into categories with different levels of classification.| Product Description | Number of Companies | Sales ($ millions) | Percent of Total Sales |
|---|---|---|---|
Industry Total |
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Brokering And Dealing Services For Equities |
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Financial Planning And Investment Management Services |
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Personal Financial Planning And Advice Services |
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Personal Investment Management Services |
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Insurance Brokerage And Agency Services - Commissions |
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Life And Accident |
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Health And Medical |
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Property And Casualty - Personal Lines |
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Property And Casualty - Commercial Lines |
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Annuity |
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Title |
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Other |
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Claims Adjustment Services |
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Consulting Services For Insurance |
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Insurance Support Services - Third Party Administration |
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Third Party Administration And Management Of Pension Funds/Plans - Fees |
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Third Party Administration And Management Of Health And/Or Welfare Funds/Plans - Fees |
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Other Fees Associated With Third Party Administration |
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Title Search, Title Reconveyance, And Title Abstract Service Fees |
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Other Services |
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U.S. Geographic Distribution: Revenue Statistics by State
Market Size by State ($ millions) indicates how the industry's competition is distributed throughout the country. State-level information can identify areas with higher and lower industry market share than average.
Income Statement (Average Financial Metrics)
Financial metrics provide a snapshot view of a benchmark "average" company. Key business metrics show revenue and operating costs. The data collected covers both public and private companies.| Industry Average | Percent of Sales (Industry Benchmark) |
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|---|---|---|
| Total Revenue | Order at top of page |
|
| Operating Revenue | ||
| Cost of Goods Sold | ||
| Gross Profit | ||
Operating Expenses | ||
| Pension, profit sharing plans, stock, annuity | ||
| Repairs | ||
| Rent paid on business property | ||
| Charitable Contributions | ||
| Depletion | ||
| Domestic production activities deduction | ||
| Advertising | ||
| Compensation of officers | ||
| Salaries and wages | ||
| Employee benefit programs | ||
| Taxes and Licenses | ||
| Bad Debts | ||
| Depreciation | ||
| Amortization | ||
| Other Operating Expenses | ||
| Total Operating Expenses | ||
| Operating Income | ||
| Non-Operating Income | ||
| EBIT (Earnings Before Interest and Taxes) | ||
| Interest Expense | ||
| Earnings Before Taxes | ||
| Income Tax | ||
| Net Profit Net Income | ||
Financial Ratio Analysis
Financial ratio information can be used to benchmark how a Insurance Agencies and Brokerages company compares to its peers. Accounting statistics are calculated from the industry-average for income statements and balance sheets.| Profitability & Valuation Ratios | Industry Average |
|---|---|
| Company valuation can be measured based on the firm's own performance, as well as in comparison against its industry competitors. These metrics show how the average company in the Insurance Agencies and Brokerages industry is performing. | |
| Profit Margin Gross Profit Margin, Operating Profit Margin, and Net Profit Margin. Show company earnings relative to revenues. |
|
| Return on Equity (ROE) Return on Equity (ROE) is net income as a percentage of shareholders' equity. Shareholders' Equity is defined as the company's total assets minus total liabilities. ROE shows how much profits a company generates with the money shareholders invested (or with retained earnings). |
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| Return on Assets (ROA) Return on Assets (ROA) is net income relative to total assets. The market research on Insurance Agencies and Brokerages measures how efficiently the company leverages its assets to generate profit. ROA is calculated as Net Income divided by Total Assets. |
|
| Liquidity Ratios | Industry Average |
|---|---|
| Bankers and suppliers use liquidity to determine creditworthiness and identify potential threats to a company's financial viability. | |
| Current Ratio Measures a firm's ability to pay its debts over the next 12 months. |
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| Quick Ratio (Acid Test) Calculates liquid assets relative to liabilities, excluding inventories. |
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| Efficiency Ratios - Key Performance Indicators | Industry Average |
|---|---|
| Measure how quickly products and services sell, and effectively collections policies are implemented. | |
| Receivables Turnover Ratio If this number is low in your business when compared to the industry average in the research report, it may mean your payment terms are too lenient or that you are not doing a good enough job on collections. |
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| Average Collection Period Based on the Receivables Turnover, this estimates the collection period in days. Calculated as 365 divided by the Receivables Turnover |
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| Inventory Turnover A low turnover rate may point to overstocking, obsolescence, or deficiencies in the product line or marketing effort. |
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| Fixed-Asset Turnover Generally, higher is better, since it indicates the business has less money tied up in fixed assets for each dollar of sales revenue. |
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Compensation & Salary Surveys for Employees
Compensation statistics provides an accurate assessment of industry-specific jobs and national salary averages. This information can be used to identify which positions are most common, and high, low, and average annual wages.| Title | Percent of Workforce | Bottom Quartile | Average (Median) Salary | Upper Quartile |
|---|---|---|---|---|
| Management Occupations | 9% | Order at top of page |
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| Chief Executives | 0% | |||
| General and Operations Managers | 5% | |||
| Business and Financial Operations Occupations | 16% | |||
| Business Operations Specialists | 9% | |||
| Financial Specialists | 6% | |||
| Sales and Related Occupations | 38% | |||
| Sales Representatives, Services | 36% | |||
| Insurance Sales Agents | 35% | |||
| Insurance Sales Agents | 35% | |||
| Office and Administrative Support Occupations | 32% | |||
| Information and Record Clerks | 14% | |||
| Customer Service Representatives | 12% | |||
| Customer Service Representatives | 12% | |||
| Other Office and Administrative Support Workers | 11% | |||
| Insurance Claims and Policy Processing Clerks | 7% | |||
| Insurance Claims and Policy Processing Clerks | 7% | |||
Insurance Agencies and Brokerages Competitor Landscape & Key Companies [PREMIUM]
The most influential companies in the Insurance Agencies and Brokerages industry and adjacent industries either have large market share or are developing new business models and methods that could disrupt the status quo. We look at leading and emerging companies in the Insurance Agencies and Brokerages industry and adjacent sectors:| Market Leaders: Direct Competitors Companies with the largest market share, focused in this industry |
Market leaders: Diversified Competitors Largest companies that have diversified operations in this and other industries |
| Innovators: Direct Competitors Innovative, Emerging, and Disruptive Companies that may influence the future direction of the industry. |
Innovators: Diversified Competitors Innovators and Disruptors in adjacent industries that may also affect the Insurance Agencies and Brokerages industry. |
Source:
Latest Industry News
- Louisiana doubles insurance fees, reshaping costs for insurers and producers - Insurance professionals will soon pay sharply higher licensing and regulatory fees under a law that takes effect January 2026 (07/07/2025)
- Ardonagh buys majority stake in Hong Kong’s Apex Insurance - Apex offers insurance broking and agency services to SMEs, focusing on various areas such as general liability. (07/07/2025)
- Marsh McLennan Agency acquires Excel Insurance - Marsh McLennan Agency (MMA), a subsidiary of global insurance broker Marsh, has acquired Excel Insurance, an independent property and casualty agency based in Medley, Florida. The acquisition is intended to support MMA’s growth in the South Florida market. Financial terms of the deal were not disclosed. (07/03/2025)
- Should You Use a Health Insurance Broker? - ValuePenguin - A health insurance broker is an expert who can help you pick the best plan for your needs. Brokers can help you understand your health insurance options, research health insurance companies and find the right plan for you. Typically, you don't need to pay a broker. Health insurance companies usually pay brokers a commission when they sell a policy. (07/02/2025)
- A roadmap for insurance agents to become independent - Being a captive insurance agent is not easy. Some estimates suggest that 75% of agents turn over within a five-year period. So it's no surprise that more insurance agents than ever are leaving captive carriers. (07/02/2025)
- Unison Risk Advisors rolls up Gibson Insurance Agency in latest acquisition - Unison Risk Advisors has marked another strategic acquisition that expands its presence across the Midwest and a pocket of the Southwest. The Cleveland-based parent of Oswald Cos. said it has rolled up Gibson Insurance Agency Inc., a brokerage headquartered in South Bend, Indiana, with additional offices in Michigan, Illinois, Arizona and Utah. (07/01/2025)
- King Risk Partners Broadens New Jersey Footprint with the Acquisition of VIA Insurance Agency - King Risk Partners, the 56th largest insurance brokerage in the United States, is excited to announce the acquisition of VIA Insurance Agency, Inc. (Valvano Insurance Agency), a trusted independent insurance agency located in Holmdel, (07/01/2025)
- Leavitt Group honors Wasatch Leavitt Insurance with Agency Excellence Award - We’re thrilled to be recognized with this award,” said Sam Carrick, agency co-owner of Wasatch Leavitt Insurance. (06/30/2025)
- The keys to successful acquisition of insurance agencies and insurtechs - Shikha Khetrapal, formerly COO of Vantage Insurance Partners, an insurance industry investor, spoke with Digital Insurance about hurdles that large insurance companies, investors and private equity firms encounter when integrating their acquisitions in the industry. (06/30/2025)
- WalkerHughes Insurance Continues Missouri Expansion with Addition of Apogee Insurance Solutions, LLC - SAINT PETERS, MO / ACCESS Newswire / June 30, 2025 / WalkerHughes Insurance (“WalkerHughes”), a privately held, founder-led retail insurance brokerage headquartered in Indianapolis, Indiana, is pleased to announce the addition of Apogee Insurance Solutions, (06/30/2025)
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