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2025 U.S. Industry Statistics & Market Forecast - Book, Periodical, and Newspaper Merchant Wholesalers
Market Size & Industry Statistics
The total U.S. industry market size for Book, Periodical, and Newspaper Merchant Wholesalers:
Industry statistics cover all companies in the United States, both public and private, ranging in size from small businesses to market leaders.
In addition to revenue, the industry market analysis shows information on employees, companies, and average firm size.
Investors, banks, and business executives use growth rates and industry trends to understand the market outlook and opportunity.

Statistics | 2020 2021 2022 2023 2024 | |
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Market Size (Total Sales/Revenue) |
Order at top of page | |
Total Firms | ||
Total Employees | ||
Average Revenue Per Firm | ||
Average Employees Per Firm | ||
Average Revenue Per Employee |
Market Forecast
Market forecasts show the long term industry outlook and future growth trends. The following extended five-year forecast projects both short-term and long-term trends.

Forecast / Industry Outlook | 2025 | 2026 | 2027 | 2028 | 2029 |
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Market Forecast ($ millions) | |||||
Projected Industry Growth Rate (%) |
Industry Insights
Major trends affect the Book, Periodical, and Newspaper Merchant Wholesalers industry include:- Digital media expansion impacting traditional sales
- Declining print circulation numbers
- E-commerce growth
- Customization and print-on-demand services
- Environmental concerns driving sustainable practices
- Supply chain challenges
- Consolidation of retail channels
- Diversification into digital products and services
- Increased competition from self-publishing
- Global market access through online platforms
- Adaptation to changing consumer preferences
- Investment in technology for logistics and inventory management
- Shift in educational materials towards digital solutions
- Regulatory changes affecting distribution and sales models
- Rise in niche publications and indie publishing success
Product & Services Breakdown
Research products and services in the Book, Periodical, and Newspaper Merchant Wholesalers industry generating sales. Note that products are broken into categories with different levels of classification.Product Description | Number of Companies | Sales ($ millions) | Percent of Total Sales |
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Industry Total |
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Toys And Hobby Goods And Supplies |
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Books, Periodicals, Newspapers, And Other Printed Materials |
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Books, Including Audio Books |
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Periodicals And Newspapers |
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Other Printed Materials, Including Maps And Atlases |
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Miscellaneous Commodities |
U.S. Geographic Distribution: Revenue Statistics by State
Market Size by State ($ millions) indicates how the industry's competition is distributed throughout the country. State-level information can identify areas with higher and lower industry market share than average.
Income Statement (Average Financial Metrics)
Financial metrics provide a snapshot view of a benchmark "average" company. Key business metrics show revenue and operating costs. The data collected covers both public and private companies.Industry Average | Percent of Sales (Industry Benchmark) |
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Total Revenue | Order at top of page |
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Operating Revenue | ||
Cost of Goods Sold | ||
Gross Profit | ||
Operating Expenses | ||
Pension, profit sharing plans, stock, annuity | ||
Repairs | ||
Rent paid on business property | ||
Charitable Contributions | ||
Depletion | ||
Domestic production activities deduction | ||
Advertising | ||
Compensation of officers | ||
Salaries and wages | ||
Employee benefit programs | ||
Taxes and Licenses | ||
Bad Debts | ||
Depreciation | ||
Amortization | ||
Other Operating Expenses | ||
Total Operating Expenses | ||
Operating Income | ||
Non-Operating Income | ||
EBIT (Earnings Before Interest and Taxes) | ||
Interest Expense | ||
Earnings Before Taxes | ||
Income Tax | ||
Net Profit Net Income | ||
Financial Ratio Analysis
Financial ratio information can be used to benchmark how a Book, Periodical, and Newspaper Merchant Wholesalers company compares to its peers. Accounting statistics are calculated from the industry-average for income statements and balance sheets.Profitability & Valuation Ratios | Industry Average |
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Company valuation can be measured based on the firm's own performance, as well as in comparison against its industry competitors. These metrics show how the average company in the Book, Periodical, and Newspaper Merchant Wholesalers industry is performing. | |
Profit Margin Gross Profit Margin, Operating Profit Margin, and Net Profit Margin. Show company earnings relative to revenues. |
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Return on Equity (ROE) Return on Equity (ROE) is net income as a percentage of shareholders' equity. Shareholders' Equity is defined as the company's total assets minus total liabilities. ROE shows how much profits a company generates with the money shareholders invested (or with retained earnings). |
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Return on Assets (ROA) Return on Assets (ROA) is net income relative to total assets. The market research on Book, Periodical, and Newspaper Merchant Wholesalers measures how efficiently the company leverages its assets to generate profit. ROA is calculated as Net Income divided by Total Assets. |
Liquidity Ratios | Industry Average |
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Bankers and suppliers use liquidity to determine creditworthiness and identify potential threats to a company's financial viability. | |
Current Ratio Measures a firm's ability to pay its debts over the next 12 months. |
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Quick Ratio (Acid Test) Calculates liquid assets relative to liabilities, excluding inventories. |
Efficiency Ratios - Key Performance Indicators | Industry Average |
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Measure how quickly products and services sell, and effectively collections policies are implemented. | |
Receivables Turnover Ratio If this number is low in your business when compared to the industry average in the research report, it may mean your payment terms are too lenient or that you are not doing a good enough job on collections. |
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Average Collection Period Based on the Receivables Turnover, this estimates the collection period in days. Calculated as 365 divided by the Receivables Turnover |
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Inventory Turnover A low turnover rate may point to overstocking, obsolescence, or deficiencies in the product line or marketing effort. |
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Fixed-Asset Turnover Generally, higher is better, since it indicates the business has less money tied up in fixed assets for each dollar of sales revenue. |
Compensation & Salary Surveys for Employees
Compensation statistics provides an accurate assessment of industry-specific jobs and national salary averages. This information can be used to identify which positions are most common, and high, low, and average annual wages.Title | Percent of Workforce | Bottom Quartile | Average (Median) Salary | Upper Quartile |
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Management Occupations | 9% | Order at top of page |
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Chief Executives | 0% | |||
General and Operations Managers | 4% | |||
Business and Financial Operations Occupations | 6% | |||
Sales and Related Occupations | 18% | |||
Sales Representatives, Wholesale and Manufacturing | 14% | |||
Sales Representatives, Wholesale and Manufacturing | 14% | |||
Sales Representatives, Wholesale and Manufacturing, Except Technical and Scientific Products | 12% | |||
Office and Administrative Support Occupations | 14% | |||
Production Occupations | 5% | |||
Transportation and Material Moving Occupations | 36% | |||
Motor Vehicle Operators | 15% | |||
Driver/Sales Workers and Truck Drivers | 15% | |||
Heavy and Tractor-Trailer Truck Drivers | 8% | |||
Material Moving Workers | 19% | |||
Laborers and Material Movers | 17% | |||
Laborers and Freight, Stock, and Material Movers, Hand | 8% | |||
Stockers and Order Fillers | 7% |
Book, Periodical, and Newspaper Merchant Wholesalers Competitor Landscape & Key Companies [PREMIUM]
The most influential companies in the Book, Periodical, and Newspaper Merchant Wholesalers industry and adjacent industries either have large market share or are developing new business models and methods that could disrupt the status quo. We look at leading and emerging companies in the Book, Periodical, and Newspaper Merchant Wholesalers industry and adjacent sectors:Market Leaders: Direct Competitors Companies with the largest market share, focused in this industry |
Market leaders: Diversified Competitors Largest companies that have diversified operations in this and other industries |
Innovators: Direct Competitors Innovative, Emerging, and Disruptive Companies that may influence the future direction of the industry. |
Innovators: Diversified Competitors Innovators and Disruptors in adjacent industries that may also affect the Book, Periodical, and Newspaper Merchant Wholesalers industry. |
Latest Industry News
- Dunmor Launches Wholesale Broker Division, Appoints Zeenat Zonte as EVP - Dunmor launches its Wholesale Broker Division led by Zeenat Zonte as EVP, expanding its residential transition loan offerings and empowering brokers with new tools and technology. (07/11/2025)
- Former central Pa. Books-A-Million to be transformed into 2nd & Charles store - The company is transforming a Book-A-Million location into a 2nd & Charles store at 3000 Whiteford Road in Springettsbury Township, outside of York. That location is next to a former Big Lots store and in the same shopping center as an Isaac’s Craft Kitchen & Brewery restaurant. It is also near the York Galleria Mall and Hollywood Casino York. (07/09/2025)
- Scholastic Forms New Children's Book Group to Expand Reach and Value - Quinton led substantial gains in profitability across Book Clubs and Book Fairs as president of school reading events, the company said. In her new role as EVP and president, Scholastic Children's Book Group, she expand her portfolio to include Trade Publishing, according to Scholastic. (05/29/2025)
- Scholastic Combines Its Trade, Fairs, and Clubs Businesses - A day after Ellie Berger announced plans to step down as president of Scholastic Trade Publishing, the publisher has announced the integration of its trade publishing, book fairs, and books clubs businesses into the Scholastic Children’s Book Group. (05/29/2025)
- St. Louis Character: Belleville Books opens in historic bank building as Utah couple's retirement dream - A Utah couple's retirement plan takes an unexpected turn as they open a bookstore in a historic Illinois building, complete with story times and letter-writing stations. (05/29/2025)
- Seattle's University Book Store inks agreement with Barnes & Noble - "I am a believer that when this is said and done we will be the largest seller of books in the college book market," University Book Store's CEO says. (05/22/2025)
- Bengaluru's wholesale cloth merchants suspend trade with Turkey, Azerbaijan - "BWCMA is an association of about 3,000 wholesale shops across Bengaluru. Our trade with these countries runs into crores of rupees, a lot of cloth materials come from there and also get exported ... (05/17/2025)
- Bengaluru's wholesale cloth merchants suspend trade with Turkey ... - Bengaluru, The Bengaluru Wholesale Cloth Merchants Association has decided to cease all import and export of textiles to and from Turkey and Azerbaijan, with immediate effect, citing their recent ... (05/17/2025)
- CINEMASCOPE : BY THE BOOK - Back in 2016, when The Accountant came out, I quietly pondered the near-super heroic nature of autistic people in Hollywood movies: on the spectrum, cinema showed them with skills that far ... (05/11/2025)
- CINEMASCOPE : BY THE BOOK - Newspaper - DAWN.COM - The Accountant 2 is like any other successful film’s sequel that’s bigger, lesser in story and more pressing on familial (05/11/2025)

