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2025 U.S. Industry Statistics & Market Forecast - Flower, Nursery Stock, and Florists' Supplies Merchant Wholesalers
Market Size & Industry Statistics
The total U.S. industry market size for Flower, Nursery Stock, and Florists' Supplies Merchant Wholesalers:
Industry statistics cover all companies in the United States, both public and private, ranging in size from small businesses to market leaders.
In addition to revenue, the industry market analysis shows information on employees, companies, and average firm size.
Investors, banks, and business executives use growth rates and industry trends to understand the market outlook and opportunity.
| Statistics | 2020 2021 2022 2023 2024 | |
|---|---|---|
| Market Size (Total Sales/Revenue) |
Order at top of page | |
| Total Firms | ||
| Total Employees | ||
| Average Revenue Per Firm | ||
| Average Employees Per Firm | ||
| Average Revenue Per Employee | ||
Market Forecast
Market forecasts show the long term industry outlook and future growth trends. The following extended five-year forecast projects both short-term and long-term trends.
| Forecast / Industry Outlook | 2025 | 2026 | 2027 | 2028 | 2029 |
|---|---|---|---|---|---|
| Market Forecast ($ millions) | |||||
| Projected Industry Growth Rate (%) | |||||
Industry Insights
Major trends affect the Flower, Nursery Stock, and Florists' Supplies Merchant Wholesalers industry include:- Increased demand for sustainable and organic products
- Growth of e-commerce and online ordering systems
- Rising popularity of DIY and at-home gardening amid pandemic
- Fluctuations in international trade impacting import/export
- Enhanced focus on local sourcing and supply chain transparency
- Integration of technology in supply chain management
- Increasing use of social media for marketing and customer engagement
- Shift towards eco-friendly packaging and business practices
- Growing consumer interest in unique and exotic plant varieties
- Expansion in event and decorative markets
- Impacts of climate change on crop yields and availability
Product & Services Breakdown
Research products and services in the Flower, Nursery Stock, and Florists' Supplies Merchant Wholesalers industry generating sales. Note that products are broken into categories with different levels of classification.| Product Description | Number of Companies | Sales ($ millions) | Percent of Total Sales |
|---|---|---|---|
Industry Total |
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Flowers, Plants, Trees, Nursery Stock, And Florists' Supplies, Including Artificial |
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Fresh Flowers And Florists' Supplies |
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Live Trees, Plants, And Nursery Stock |
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Artificial Flowers, Plants, And Trees |
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U.S. Geographic Distribution: Revenue Statistics by State
Market Size by State ($ millions) indicates how the industry's competition is distributed throughout the country. State-level information can identify areas with higher and lower industry market share than average.
Income Statement (Average Financial Metrics)
Financial metrics provide a snapshot view of a benchmark "average" company. Key business metrics show revenue and operating costs. The data collected covers both public and private companies.| Industry Average | Percent of Sales (Industry Benchmark) |
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|---|---|---|
| Total Revenue | Order at top of page |
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| Operating Revenue | ||
| Cost of Goods Sold | ||
| Gross Profit | ||
Operating Expenses | ||
| Pension, profit sharing plans, stock, annuity | ||
| Repairs | ||
| Rent paid on business property | ||
| Charitable Contributions | ||
| Depletion | ||
| Domestic production activities deduction | ||
| Advertising | ||
| Compensation of officers | ||
| Salaries and wages | ||
| Employee benefit programs | ||
| Taxes and Licenses | ||
| Bad Debts | ||
| Depreciation | ||
| Amortization | ||
| Other Operating Expenses | ||
| Total Operating Expenses | ||
| Operating Income | ||
| Non-Operating Income | ||
| EBIT (Earnings Before Interest and Taxes) | ||
| Interest Expense | ||
| Earnings Before Taxes | ||
| Income Tax | ||
| Net Profit Net Income | ||
Financial Ratio Analysis
Financial ratio information can be used to benchmark how a Flower, Nursery Stock, and Florists' Supplies Merchant Wholesalers company compares to its peers. Accounting statistics are calculated from the industry-average for income statements and balance sheets.| Profitability & Valuation Ratios | Industry Average |
|---|---|
| Company valuation can be measured based on the firm's own performance, as well as in comparison against its industry competitors. These metrics show how the average company in the Flower, Nursery Stock, and Florists' Supplies Merchant Wholesalers industry is performing. | |
| Profit Margin Gross Profit Margin, Operating Profit Margin, and Net Profit Margin. Show company earnings relative to revenues. |
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| Return on Equity (ROE) Return on Equity (ROE) is net income as a percentage of shareholders' equity. Shareholders' Equity is defined as the company's total assets minus total liabilities. ROE shows how much profits a company generates with the money shareholders invested (or with retained earnings). |
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| Return on Assets (ROA) Return on Assets (ROA) is net income relative to total assets. The market research on Flower, Nursery Stock, and Florists' Supplies Merchant Wholesalers measures how efficiently the company leverages its assets to generate profit. ROA is calculated as Net Income divided by Total Assets. |
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| Liquidity Ratios | Industry Average |
|---|---|
| Bankers and suppliers use liquidity to determine creditworthiness and identify potential threats to a company's financial viability. | |
| Current Ratio Measures a firm's ability to pay its debts over the next 12 months. |
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| Quick Ratio (Acid Test) Calculates liquid assets relative to liabilities, excluding inventories. |
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| Efficiency Ratios - Key Performance Indicators | Industry Average |
|---|---|
| Measure how quickly products and services sell, and effectively collections policies are implemented. | |
| Receivables Turnover Ratio If this number is low in your business when compared to the industry average in the research report, it may mean your payment terms are too lenient or that you are not doing a good enough job on collections. |
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| Average Collection Period Based on the Receivables Turnover, this estimates the collection period in days. Calculated as 365 divided by the Receivables Turnover |
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| Inventory Turnover A low turnover rate may point to overstocking, obsolescence, or deficiencies in the product line or marketing effort. |
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| Fixed-Asset Turnover Generally, higher is better, since it indicates the business has less money tied up in fixed assets for each dollar of sales revenue. |
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Compensation & Salary Surveys for Employees
Compensation statistics provides an accurate assessment of industry-specific jobs and national salary averages. This information can be used to identify which positions are most common, and high, low, and average annual wages.| Title | Percent of Workforce | Bottom Quartile | Average (Median) Salary | Upper Quartile |
|---|---|---|---|---|
| Management Occupations | 9% | Order at top of page |
||
| Chief Executives | 0% | |||
| General and Operations Managers | 4% | |||
| Business and Financial Operations Occupations | 6% | |||
| Sales and Related Occupations | 18% | |||
| Sales Representatives, Wholesale and Manufacturing | 14% | |||
| Sales Representatives, Wholesale and Manufacturing | 14% | |||
| Sales Representatives, Wholesale and Manufacturing, Except Technical and Scientific Products | 12% | |||
| Office and Administrative Support Occupations | 14% | |||
| Production Occupations | 5% | |||
| Transportation and Material Moving Occupations | 36% | |||
| Motor Vehicle Operators | 15% | |||
| Driver/Sales Workers and Truck Drivers | 15% | |||
| Heavy and Tractor-Trailer Truck Drivers | 8% | |||
| Material Moving Workers | 19% | |||
| Laborers and Material Movers | 17% | |||
| Laborers and Freight, Stock, and Material Movers, Hand | 8% | |||
| Stockers and Order Fillers | 7% | |||
Flower, Nursery Stock, and Florists' Supplies Merchant Wholesalers Competitor Landscape & Key Companies [PREMIUM]
The most influential companies in the Flower, Nursery Stock, and Florists' Supplies Merchant Wholesalers industry and adjacent industries either have large market share or are developing new business models and methods that could disrupt the status quo. We look at leading and emerging companies in the Flower, Nursery Stock, and Florists' Supplies Merchant Wholesalers industry and adjacent sectors:| Market Leaders: Direct Competitors Companies with the largest market share, focused in this industry |
Market leaders: Diversified Competitors Largest companies that have diversified operations in this and other industries |
| Innovators: Direct Competitors Innovative, Emerging, and Disruptive Companies that may influence the future direction of the industry. |
Innovators: Diversified Competitors Innovators and Disruptors in adjacent industries that may also affect the Flower, Nursery Stock, and Florists' Supplies Merchant Wholesalers industry. |
Source:
Latest Industry News
- American Floral Endowment establishes memorial tribute for Francis "Frank" Biddle - Frank Biddle’s celebration of life will be held at the Flower Fields in Carlsbad on July 20. The American Floral Endowment has created a memorial tribute honoring Francis “Frank” Biddle, who passed away peacefully June 27 at the age of 60. (07/07/2025)
- How tariffs on imported flowers are shaking up Maine's floral industry - Spring and summer are a busy time of year for Maine florists who typically rely on imported cut flowers to make arrangements for weddings, funerals and other special occasions. But President Trump’s ever-changing tariffs may start to disrupt that. (07/03/2025)
- American Floral Endowment announces 2025 interns - Nine students have been awarded internships this spring through the American Floral Endowment’s Vic & Margaret Ball Intern Scholarship Program and Mosmiller Intern Scholarship Program. The Vic & Margaret Ball Intern Scholarship Program places students at commercial production greenhouses or nurseries for three, (07/02/2025)
- Mastercard, Visa’s merchant fees breach competition law, UK tribunal rules - Mastercard, Visa’s merchant fees breach competition law, UK tribunal rules Stock Markets Published 06/27/2025, 01:32 PM Updated 06/27/2025, 02:03 PM (06/27/2025)
- Transform Your Flower Business: How Modern POS Technology Can Revolutionize Local Florists and Small Farms - The flower industry is blooming with opportunity, and smart technology is helping florists and small flower farms compete like never before. (06/24/2025)
- Israelis stock supplies as Iran launches fresh attacks on Israel - MSN - Home Front Command unit soldier arrive at the site where an Iranian missile struck in Bnei Brak, near Tel Aviv, Israel, Monday, June 16, 2025. (06/16/2025)
- Indbank Merchant Banking Services Share Price Today: Indbank Merchant Banking Services Stock Price Live NSE/BSE, Indbank Merchant Banking Services Share Price, Performance ... - Indbank Merchant Banking Services Ltd. is a Public Limited Listed company incorporated on 11/08/1989 and has its registered office in the State of Tamil Nadu, India. Company's Corporate ... (06/10/2025)
- Tariffs on flowers likely mean higher prices, but opportunity for local farmers - The U.S. imports many of its flowers, plants and nursery products from countries like Ecuador, Colombia and Canada. Tariffs may drive up prices. It may mean more opportunity for local flower farmers. (05/21/2025)
- Kent Wildflower Seeds wins gold medal at Chelsea Flower Show - Picture: Charlotte Denne The nursery is exhibiting its Wildflowers Without Borders marquees in the Great Pavillion this year. Speaking to Kent Online about the floral installation, Charlotte Denne ... (05/20/2025)
- Valley Bounty: Hillside Nursery thrives in a niche market: Small plant farm in Ashfield specializes in lady-slipper orchids and woodland wildflowers - The spring planting season is upon us, and home gardeners are out in full force on weekends, visiting farm stands and garden centers hunting for just the right elements for their gardens and outdoor spaces. (05/16/2025)
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