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2025 U.S. Industry Statistics & Market Forecast - Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures
Market Size & Industry Statistics
The total U.S. industry market size for Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures:
Industry statistics cover all companies in the United States, both public and private, ranging in size from small businesses to market leaders.
In addition to revenue, the industry market analysis shows information on employees, companies, and average firm size.
Investors, banks, and business executives use growth rates and industry trends to understand the market outlook and opportunity.
| Statistics | 2020 2021 2022 2023 2024 | |
|---|---|---|
| Market Size (Total Sales/Revenue) |
Order at top of page | |
| Total Firms | ||
| Total Employees | ||
| Average Revenue Per Firm | ||
| Average Employees Per Firm | ||
| Average Revenue Per Employee | ||
Market Forecast
Market forecasts show the long term industry outlook and future growth trends. The following extended five-year forecast projects both short-term and long-term trends.
| Forecast / Industry Outlook | 2025 | 2026 | 2027 | 2028 | 2029 |
|---|---|---|---|---|---|
| Market Forecast ($ millions) | |||||
| Projected Industry Growth Rate (%) | |||||
Industry Insights
Major trends affect the Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures industry include:- Increased use of digital platforms for promotion and management
- Shift towards independent artist management due to social media
- Growing emphasis on global market access for clients
- Rise in demand for diverse and inclusive representation
- Expansion in multimedia and cross-platform opportunities
- Greater focus on direct-to-consumer marketing strategies
- Escalating importance of data analytics in career management
- Need for expertise in digital rights and Intellectual Property management
- Heightened competition from DIY artist management tools
- Increased legal and regulatory scrutiny on contracts and agreements
- Emphasis on personal branding and social media monetization
- Integration of virtual reality and augmented reality in experience offerings
- Growing importance of mental health and well-being support for clients
Product & Services Breakdown
Research products and services in the Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures industry generating sales. Note that products are broken into categories with different levels of classification.| Product Description | Number of Companies | Sales ($ millions) | Percent of Total Sales |
|---|---|---|---|
Industry Total |
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Admissions To Live Performing Arts Performances |
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Advertising Revenues |
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Other Advertising Revenue |
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Representation Services |
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Performance Contracts |
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Sponsorship And Endorsement Contracts |
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Other Contracts |
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Career Management Services |
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Licensing Of Rights To Use Intellectual Property - Protected By Copyright |
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Outright Sale Of Intellectual Property Protected By Copyright |
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Contract Production Services For Intellectual Property Protected By Copyright, Excluding Live Performing Arts |
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Sports And Performing Arts Event Management Services |
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U.S. Geographic Distribution: Revenue Statistics by State
Market Size by State ($ millions) indicates how the industry's competition is distributed throughout the country. State-level information can identify areas with higher and lower industry market share than average.
Income Statement (Average Financial Metrics)
Financial metrics provide a snapshot view of a benchmark "average" company. Key business metrics show revenue and operating costs. The data collected covers both public and private companies.| Industry Average | Percent of Sales (Industry Benchmark) |
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|---|---|---|
| Total Revenue | Order at top of page |
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| Operating Revenue | ||
| Cost of Goods Sold | ||
| Gross Profit | ||
Operating Expenses | ||
| Pension, profit sharing plans, stock, annuity | ||
| Repairs | ||
| Rent paid on business property | ||
| Charitable Contributions | ||
| Depletion | ||
| Domestic production activities deduction | ||
| Advertising | ||
| Compensation of officers | ||
| Salaries and wages | ||
| Employee benefit programs | ||
| Taxes and Licenses | ||
| Bad Debts | ||
| Depreciation | ||
| Amortization | ||
| Other Operating Expenses | ||
| Total Operating Expenses | ||
| Operating Income | ||
| Non-Operating Income | ||
| EBIT (Earnings Before Interest and Taxes) | ||
| Interest Expense | ||
| Earnings Before Taxes | ||
| Income Tax | ||
| Net Profit Net Income | ||
Financial Ratio Analysis
Financial ratio information can be used to benchmark how a Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures company compares to its peers. Accounting statistics are calculated from the industry-average for income statements and balance sheets.| Profitability & Valuation Ratios | Industry Average |
|---|---|
| Company valuation can be measured based on the firm's own performance, as well as in comparison against its industry competitors. These metrics show how the average company in the Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures industry is performing. | |
| Profit Margin Gross Profit Margin, Operating Profit Margin, and Net Profit Margin. Show company earnings relative to revenues. |
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| Return on Equity (ROE) Return on Equity (ROE) is net income as a percentage of shareholders' equity. Shareholders' Equity is defined as the company's total assets minus total liabilities. ROE shows how much profits a company generates with the money shareholders invested (or with retained earnings). |
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| Return on Assets (ROA) Return on Assets (ROA) is net income relative to total assets. The market research on Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures measures how efficiently the company leverages its assets to generate profit. ROA is calculated as Net Income divided by Total Assets. |
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| Liquidity Ratios | Industry Average |
|---|---|
| Bankers and suppliers use liquidity to determine creditworthiness and identify potential threats to a company's financial viability. | |
| Current Ratio Measures a firm's ability to pay its debts over the next 12 months. |
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| Quick Ratio (Acid Test) Calculates liquid assets relative to liabilities, excluding inventories. |
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| Efficiency Ratios - Key Performance Indicators | Industry Average |
|---|---|
| Measure how quickly products and services sell, and effectively collections policies are implemented. | |
| Receivables Turnover Ratio If this number is low in your business when compared to the industry average in the research report, it may mean your payment terms are too lenient or that you are not doing a good enough job on collections. |
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| Average Collection Period Based on the Receivables Turnover, this estimates the collection period in days. Calculated as 365 divided by the Receivables Turnover |
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| Inventory Turnover A low turnover rate may point to overstocking, obsolescence, or deficiencies in the product line or marketing effort. |
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| Fixed-Asset Turnover Generally, higher is better, since it indicates the business has less money tied up in fixed assets for each dollar of sales revenue. |
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Compensation & Salary Surveys for Employees
Compensation statistics provides an accurate assessment of industry-specific jobs and national salary averages. This information can be used to identify which positions are most common, and high, low, and average annual wages.| Title | Percent of Workforce | Bottom Quartile | Average (Median) Salary | Upper Quartile |
|---|---|---|---|---|
| Management Occupations | 11% | Order at top of page |
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| Top Executives | 7% | |||
| Chief Executives | 1% | |||
| General and Operations Managers | 7% | |||
| General and Operations Managers | 7% | |||
| Business and Financial Operations Occupations | 46% | |||
| Business Operations Specialists | 43% | |||
| Agents and Business Managers of Artists, Performers, and Athletes | 36% | |||
| Agents and Business Managers of Artists, Performers, and Athletes | 36% | |||
| Arts, Design, Entertainment, Sports, and Media Occupations | 6% | |||
| Office and Administrative Support Occupations | 32% | |||
| Financial Clerks | 5% | |||
| Secretaries and Administrative Assistants | 18% | |||
| Secretaries and Administrative Assistants | 18% | |||
| Secretaries and Administrative Assistants, Except Legal, Medical, and Executive | 16% | |||
Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures Competitor Landscape & Key Companies [PREMIUM]
The most influential companies in the Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures industry and adjacent industries either have large market share or are developing new business models and methods that could disrupt the status quo. We look at leading and emerging companies in the Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures industry and adjacent sectors:| Market Leaders: Direct Competitors Companies with the largest market share, focused in this industry |
Market leaders: Diversified Competitors Largest companies that have diversified operations in this and other industries |
| Innovators: Direct Competitors Innovative, Emerging, and Disruptive Companies that may influence the future direction of the industry. |
Innovators: Diversified Competitors Innovators and Disruptors in adjacent industries that may also affect the Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures industry. |
Source:
Latest Industry News
- Skydance Sports Boards Hyde Park’s Arthur Ashe Biopic; Elegance Bratton In Talks To Direct - With Wimbledon in full swing, here's some news about one of their greats. Skydance Sports is coming aboard Ashok Amritraj's Hyde Park Entertainment Group biopic about Wimbledon tennis champ and African American civil rights activist Arthur Ashe. (07/11/2025)
- Innovative Artists Inks Millicent Shelton For Lit Representation - EXCLUSIVE: 2x Emmy 30 Rock and Lessons in Chemistry nominee Millicent Shelton has signed with Innovative Artists Entertainment for literary representation.· Shelton’s directing credits include multiple episodes of AppleTV+’s The Morning Show, (07/10/2025)
- Can the NWSL expand to 32 teams like the NFL? Should it? - "Crazy," "dangerous" or inevitable? The NWSL's commissioner vows to follow the NFL's path to 32 teams. But questions linger, including from execs inside the league. (07/10/2025)
- Alex Morgan and Diplo to Headline Variety’s Sports & Entertainment Breakfast - Randie Brooks, senior vice president and team leader with Entertainment & Sports Banking, City National Bank will interview Tina Thornton, EVP, creative studio and marketing, ESPN and Mina Kimes, NFL analyst, senior writer, podcast host and television contributor, ESPN about their vision for the platform’s new streaming service launching this fall. (07/09/2025)
- This Is Not Keanu: Inside the Billion-Dollar Celebrity Impersonation Bitcoin Scam - Victims think they’re talking to Keanu Reeves. Or Kevin Costner. Then come the pleas for cash. The brazen AI-fueled con that fleeces lovestruck fans and has Hollywood finally fighting back. (07/09/2025)
- THR’s 2025 Power Business Managers: Nominations Are Now Open - Whenever a new star breaks through with their first big pay day, or an influencer develops a pernicious spending habit, a tough conversation needs to be had about reining it in and investing for future financial turmoil — and it’s often Hollywood’s top business managers who are on the other end of the phone. (07/01/2025)
- Shelter's Carl Stubner on Managing Artists, From ZZ Top to New Stars - Shelter Music Group's Carl Stubner talks what it takes to manage artists, from ZZ Top to new stars, in the modern music industry. (06/25/2025)
- Business Diary: Derry Girls and Mary Peters - From Game of Thrones to Derry Girls and Line of Duty to Blue Lights, many of the biggest TV shows in the world, all made in Northern Ireland have been presented with a prestigious Royal Television Society Northern Ireland (RTS NI) Trophy over the past 10 years. (06/23/2025)
- ICE agents seen outside Dodger stadium - MSN - CNN’s Natasha Chen reports from outside Dodger Stadium in Los Angeles where federal agents were posted after being denied access to the stadium according the the Dodgers. The Department of ... (06/19/2025)
- Congressman Adam Wainwright? Ex-Cardinals ace says 'not now' - Adam Wainwright says the timing is wrong to consider a political career. His name still appeared in a poll that stirred speculation. (06/11/2025)
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