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Sporting Goods Channel Marketing Report


Analysis of sales for Sporting Goods, broken down by industry. Identify new channels and prioritize marketing within each channel. When developing a go-to-market strategy for product sales, ensure that all possible channels are being considered and appropriately allocated.

Further research on each industry is available should you require depth on market size trends and financials within each sales channel.

Industry 2013 Product Sales
($ millions)
Motor Vehicle & Parts DealersAVAILABLE
Motorcycle, Boat & Other Automobile DealersAVAILABLE
Building Material & Supplies DealersAVAILABLE
Hardware StoresAVAILABLE
Clothing StoresAVAILABLE
Family Clothing StoresAVAILABLE
Shoe StoresAVAILABLE
Sporting Goods, Hobby & Musical Instrument StoresAVAILABLE
Sporting Goods StoresAVAILABLE
Hobby, Toy & Game StoresAVAILABLE
General Merchandise StoresAVAILABLE
Department StoresAVAILABLE
Discount Department StoresAVAILABLE
Warehouse Clubs, Supercenters & Big Box RetailAVAILABLE
Electronic Shopping & Mail-Order HousesAVAILABLE
Online (Internet) ShoppingAVAILABLE
Mail-Order HousesAVAILABLE
Direct Selling EstablishmentsAVAILABLE
Total SalesAVAILABLE


What is Channel Marketing

A channel is a means by which products such as Sporting Goods are sold to a customer. Products may be sold through various types of retail establishments, service providers directly and indirectly involved with the product, or adjacent industries that see sales demand for the product among their customer base.

Research on the distinct channels in which is sold can enable companies to increase sales by:
  • Developing specific products or marketing campaign tailored to industry needs
  • Controlling for channel conflict in which different channels are competing to sell Sporting Goods to the same set of customers
  • Find resellers or distributors that can make it easier for companies to do business with your product
  • Identify types of competitors in adjacent industries that you may be unaware of

Sales channel strategy can be as simple as identifying potential retailers interested in Sporting Goods, or it may be as complex as developing differentiated products that resellers can modify or include in larger, customized orders.

Channel marketing for market research and strategic analysis shows economic activity for Sporting Goods. U.S. national statistics on revenues and product sales. Business strategy and channel strategy for marketing managers and product managers to make informed decisions using the latest research.

Related Channel Reports

Gambling Services
Gambling Machine Products
Room Or Unit Accommodation For Travelers And Others
Groceries & Other Foods For Human Consumption Off The Premises
Meat, Fish, Seafood & Poultry, Including Prepack Meats Req Refrigeration
Produce, Including Fresh & Prepackaged Fruits & Vegetables
Frozen Foods, Including Packaged Foods Sold In A Frozen State
Dairy Products & Related Foods, Including Milk, Cheese, Butter
Bakery Products Not Baked On The Premises, Excluding Frozen
Delicatessen Items, Including Deli Meats & Other Service Deli Items
Bottled, Canned, Or Packaged Soft Drinks
Candy
Alcoholic Beverages Served For Immediate Consumption
Distilled Spirits Served For Immediate Consumption
Wine And Wine Drinks Served For Immediate Consumption
Beer, Ale & Malt Beverages Served For Immediate Consumption
Packaged Liquor, Wine, & Beer
Distilled Spirits, Including Liquor, Brandy, & Liqueurs
Wine
Beer & Ale
Cigars & Smokers' Access, Excluding Sales From Vending Op By Others
Drugs, Health Aids, Beauty Aids, Including Cosmetics
Prescriptions
Nonprescription Medicines
Vitamins, Minerals, & Other Dietary Supplements
Health Aids, Including First-Aid Prod; Foot Prod; Ortho Equip;
Cosmetics, Including Face Cream, Make-Up, Perfumes & Colognes
Soaps, Detergents, & Household Cleaners
Paper & Related Prod, Including Paper Towels, Toilet Tissue, Wraps
Men's Wear, Including Accessories
Men's Overcoats, Topcoats, Raincoats, Outer Jackets
Men's Suits & Formal Wear
Men's Sport Coats & Blazers
Men's Tailored & Dress Slacks
Men's Casual Slacks & Jeans, Walking Shorts.
Men's Dress Shirts
Men's Sport Shirts, Including T-Shirts, Knit & Woven Shirts
Men's Sweaters
Men's Hosiery, Pajamas, Robes, Underwear
Men's Sports Apparel, Including Tennis, Golf, Jogging, Swimming
Men's Accessories, Including Hats, Gloves, Neckwear, Handkerchiefs
Men's Sweat Tops, Pants, & Warm-Ups
Women's, Juniors', And Misses' Wear, Including Accessories
Dresses, Including All Types
Dressy & Tailored Coats, Outer Jackets, Rainwear
Suits, Pantsuits, Sport Jackets, Blazers
Slacks/Pants, Jeans, Walking Shorts, Skirts
Tops, Including T-Shirts, Knit & Woven Shirts, Blouses, Sweaters
Women's Sports Apparel, Including Tennis, Golf, Jogging, Swimming
Hosiery, Including Pantyhose, Socks, Tights
Bras, Girdles, Corsets
Lingerie, Sleepwear, Loungewear
Accessories, Including Handbags, Wallets, Neckwear, Gloves, Belts
Women's Sweat Tops, Pants, & Warm-Ups
Children's Wear, Including Boys', Girls', Infants' & Toddlers'
Boys' (Sizes 2 To 7 And 8 To 20) Clothing & Accessories
Girls' (Sizes 4 To 6x And 7 To 14) Clothing & Accessories
Infants' & Toddlers' Clothing & Accessories
Footwear, Including Accessories
Men's Footwear, Including Dress & Casual Footwear
Women's Footwear, Including Dress & Casual Footwear
Children's Footwear, Including Boys', Girls', Infants', & Toddlers'
Men's Athletic Footwear, Including Sneakers & Outdoor/Hiking Boots
Women's Athletic Footwear, Including Sneakers & Outdoor/Hiking Boots
Children's Athletic Footwear, Including Sneakers & Outdoor/Hiking Boots
Sewing, Knitting Materials & Supplies, Needlework Goods
Curtains, Draperies, Blinds, Slipcovers, Bed & Table Coverings
Curtains & Draperies
Vertical & Horizontal Blinds, Woven Wood Blinds, & Shades
Domestics, Including Towels, Sheets, Blankets, Table Linens
Major Household Appliances
Kitchen Appliances, Parts, & Accessories
Laundry Appliances, Parts, & Accessories
Small Electric Appliances & Personal Care Appliances
TV, Video Recorders, Video Cameras, Video Tapes, DVDs
Televisions & Related Parts & Accessories
Video Recorders, Cameras & Electronic Game/ DVD Comb Devices
Video Recorders, Cameras, Tapes & electr Game/ DVD Comb Dev
Audio Equip, Musical Instr, Radios, Stereos, CDs, Records
Audio Equipment, Components, Parts & Accessories
Compact Discs, Records, Tapes, & Audio Books
Musical Instruments, Sheet Music, & Related Items
Furniture, Sleep Equipment & Outdoor/Patio Furniture
Upholstered Furniture
Flooring & Floor Coverings
Soft-Surface (Textile) Floor Coverings & Accessories
Hardwood Flooring
Computer Hardware, Software, & Supplies
Computer & Peripheral Equipment
Prepackaged Computer Software, Including Software Downloads
Kitchenware & Home Furnishings
Dinnerware, China, Glassware, Tableware, Giftware
Decorative Accessories, Including Lamps, Lampshades, Mirrors
Giftware & Glassware, Including Vases
Jewelry, Including Watches, Watch Attach, Novelty Jewelry
Costume & Novelty Jewelry
Books
Photographic Equipment & Supplies
Toys, Hobby Goods, & Games
Toys, Including Wheel Goods
Games, Including Video & Electronic Games
Hobby Goods
Optical Goods, Including Eyeglasses, Contact Lenses, Sunglasses
Sporting Goods
Bicycles, Parts & Accessories
Boats, Motors, Parts & Accessories
RVs, Including Camping & Travel Trailers, Campers, Parts & Accessories
Hardware, Tools, & Plumbing & Electrical Supplies
Lawn, Garden, & Farm Equipment & Supplies
Cut Flowers
Indoor Potted Plants & Floral Items
Outdoor Nursery Stock
Fertilizer, Lime, Chemicals, & Other Soil Treatments
Lawn & Garden Tools
Lawn & Garden Machinery, Equipment, & Parts
Farm Machinery, Equipment, & Parts
Dimensional Lumber & Other Bldg/Structural Materials & Supplies
Treated Lumber
Paint & Sundries
Cars, Trucks, Motorcycles & Other Powered Transportation Vehicles
Automotive Fuels
Automotive Lubricants, Including Oil, Greases
Automotive Tires, Tubes, Batteries, Parts, Accessories
Automotive Batteries
Automotive Parts, Used, Including Wheels
Automotive Parts, New And Rebuilt, Including Wheels
Automotive Supplies
Household Fuels, Including Oil, Lp Gas, Wood, Coal
No. 2 Distillate Fuel Oil
Pets, Pet Foods, & Pet Supplies
Stationery Products
Office Paper, Including Computer, Copier, Fax & Typewriter Paper
Office & School Supplies
Office Equipment
Greeting Cards
Magazines & Newspapers
Luggage & Leather Goods
Collectibles, Including Items Which Are Old, But Less Than 100 Yrs Old
Art Goods, Including Original Pictures & Sculptures
Telephones, Including Cellular Phones
Souvenirs & Novelty Items
Seasonal Decorations

All Channel Marketing reports


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